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KUASA WANITA DI SINI
10%health 5% entertainment
10%food &
recipes
4 %beauty
5%fashion
13%motivation
31% human interest
editorialbalance
m e d i a k i t 22%personality
Publisher : Nu Ideaktiv Sdn BhdCEO : Syamil FahimEditor : Norzalina Mohd AliasAdvertising : Wan Szaza Farah Wan ZakiCategory : Women’s MagazineLanguage : Bahasa MalaysiaTarget Audience : Female, 25-50 Years OldFrequency : Fortnightly on the 1st & 4th weekNo. of Pages : 132 pages + 16 pages recipes bookletCover Price : RM 3.80Size : 21cm (W) x 27.5cm (H)Circulation : 60,000 copiesWebsite / Url : http://www.mingguanwanita.my
25%
25%
15%
40%
10%
30%
50%
5%
profeSSIoN
hoUSeholD INcome
White Collars entrepreneursBlue Collars houseWives
rm 6,001 & aBoverm 2,000 - 3,000 rm 3,001 - 4,000 rm 4,001 - 6,000
NorTh eASTcoAST
ceNTrAl SoUTherN eAST mAlAYSIA
BrUNeI & SINGApore
3%16%39%
19% 4%19%
locATIoN
GeNDer80%
20%male
female
demographic &interest targeting
WANITA Bisnes
POPULARITI CHE TA POT PET SETANDING ARTIS
REZEKI VIRAL
Namanya mula meniti di bibir pengguna media sosial apabila solekan parodi barbie yang dilakukan menjadi viral. Sejak itu, wanita cantik ini terus mendapat tempat di hati masyarakat
khususnya di utara tanah air.
28MEI 2018
Lebih mengejutkan, populariti Rozita
Baharom, 31, meningkat secara
mendadak setanding dengan artis.
Ramai yang terhibur melihat aksi
spontan Rozita ketika live. Lantaran,
tidak hairanlah dia mempunyai lebih 200,000
pengikut di media sosial. Jumlah ini terus
bertambah dari hari ke hari.
Ditanya mengenai perkara ini, Rozita atau
lebih dikenali sebagai Che Ta Pot Pet mengakui
bersyukur dan terharu dengan rezeki serta
sambutan orang ramai. Pengasas Secret Desire
ini tidak menyangka ramai yang meminati dan
menyokongnya.
“Semua ini rezeki yang Allah berikan.
Alhamdulillah, sejak kisah saya viral di media
sosial, jualan produk Secret Desire meningkat
berkali ganda. Saya dan suami, Aaron Lee,
37, terkejut dengan sambutan luar biasa yang
diberikan.
“Rezeki ini kami tidak bolot seorang tapi
kami kongsi bersama keluarga, pekerja dan
wakil jualan. Ini cara kami membalas jasa dan
pengorbanan insan-insan yang sanggup
berkorban dan berkongsi suka duka bersama
kami,”ujarnya yang sering membuat tutorial
solekan di media sosial.
Secret Desire Dapat Sambutan Hangat
Dalam temu bual itu, Che Ta mengakui
amat meminati bidang kecantikan. Lantaran,
dia seronok diberi peluang berkongsi ilmu
solekan dan rahsia kecantikan menerusi akaun
Instagram dan Facebook.
“Sebelum ini, saya merupakan mak andam
jadi saya banyak menimba ilmu dalam bidang
kecantikan. Selain itu, saya juga pernah
TEKS: INTAN ROHAIZAT ZAKARIYA FOTO: KOLEKSI PERIBADI CHE TA
menubuhkan akademi solekan, saya
mahu berkongsi ilmu dengan masyarakat.
Dengan kemahiran solekan dan andaman,
mereka boleh menambah pendapatan dan
meningkatkan taraf hidup keluarga.
“Saya tidak mahu berada di takuk lama,
lantaran saya mencabar diri menceburi
perniagaan kosmetik. Allah
permudahkan urusan saya,
segala-galanya diatur
dengan begitu indah.
Saya yakin dengan
produk Secret Desire
kerana ia dihasilkan
dengan menggunakan
bahan-bahan alami.
“Sebelum dipasarkan, saya
menjadi testimoni. Kulit menjadi
sihat dan cantik, saya memang
berpuas hati dengan hasilnya.
Jadi saya kongsikan pengalaman
ini dengan masyarakat. Setiap
kali melakukan tutorial solekan,
saya akan berikan tip penjagaan
kulit,”ujar Che Ta yang pernah
menerima tawaran menjadi
pelakon dan pengacara
namun dia terpaksa tolak
demi menumpukan perhatian
kepada syarikatnya, Secret
Desire Skin Care Sdn Bhd.
Pernah Kerugian Setengah Juta
Sebelum berjaya,
pelbagai ujian dilalui
anak kelahiran
Pulau Pinang ini.
KUASA WANITA DI SINI
PP
1930
3/03
/201
8(03
4854
)IS
SN
167
5-03
9X
SEM. M’SIA3 .80RM
BIL: 1791
JUN 2018 | VOLUME 1
Sahur & Berbuka Di Tengah Lautan
REZEKI VIRAL,
NIKMAT
Rona Pastel Serlah
KeayuanPagi
Syawal
Untungkan Peniaga Atau
Rugikan Pembeli?
KAHWINMUDA
3Dengan Soalan‘Puaka’
Kembali Kerana MW Talkshow
USAH DERAANDARTU
Persiapan RayaPersiapan RayaSUAMI JANGAN LEPAS TANGAN!SUAMI JANGAN LEPAS TANGAN!SUAMI JANGAN LEPAS TANGAN!
Suraya & NadiaSuraya & NadiaAzzura, Syuhada, Azzura, Syuhada,
m e d i a k i t
p r i n t
35%25-29
45%30-39
AGe15%
40-49
5%Above 50
FOR MORe INFORMAtION, cONtAct OuR MINGGuAN WANItA, AccOuNt MANAGeR WAN SZAZA FARAH WAN ZAKI, t: 012 316 0905 / e: [email protected]
Malaysia’s most popular weekly women magazine. Packed with inspiring
articles for women of all ages and walks of life. Fashion and practical recipes, beauty tips, health, relationships, business, motivation and community topics are the myriad flavours of topics that embody the full spirited femme magazine.
• community based orientation, e.g. Kempen Bantu Wanita
• Series of workshops to help women to kick-start their own business
• entrepreneurship campaigns, e.g. Work from home
• Human interest story-telling• unspoken & undiscussed health & beauty
topics for women• Addressing women rights, dilemmas,
issues from end-to-end
*Source Karangkraf Network Sdn Bhd
mingguanwanitamingguanwanita
moNThlY TrAffIcpAGeS VIeWeD
3,484,5581,541,479UNIQUe VISITorS
www.mingguanwanita.my
27%14.52%35-44
45-54age
Target Audience: “tHe DOMeStIc GODDeSS” | 18-45 YeARS
1,068,6311,071,041
folloWS
lIKeS
demographic &interest targetingm e d i a k i t
135,445folloWerS
70.6%
29.4%male
female
46.47%25-34
7.64%
0.54%
18-24
Above 65
NorTh eASTcoAST
ceNTrAl SoUTherN eAST mAlAYSIA
BrUNeI & SINGApore
2.95%3.75%
78.24%
3.95% 5.96%5.15%
GeNDer
moNThlY AVerAGe
d i g i t a l
FOR MORe INFORMAtION, cONtAct OuR MINGGuAN WANItA, AccOuNt MANAGeR WAN SZAZA FARAH WAN ZAKI, t: 012 316 0905 / e: [email protected]
3.83%55-64
locATIoN
*All infomation given as at June 2018
*Source: Google Analytic 2018
m e d i a k i t
AD OPTIONSStandard *D&M
Rich Media *D&M
Video
InteractiveEngagement
Native
Social
AD FORMATPRODUCTIONCOST AD DIMENSION
RATE (RM)
ESTIMATED WEEKLY IMPRESSIONS
BUY TYPE
Leaderboard
Super Leaderboard
Header Banner
Medium Rectangle
Masthead
RM1,000
Interstitial
In View Video
In Image Ad
curtain Ad
catfish
RM3,000
Branded Video(Inclusive cross share to additional 2 Selected Media title)
Video crawler
Microsite
Mini Game
Depends On concept
Depends On concept
Branded Advertorial(Inclusive cross share to additional 2 Selected Media title)
email Marketing
SMS Marketing
RM1,000
RM500
RM500
Facebook Post
Facebook Live
Facebook timeline cover
Social Polling / Quizzes
custom Brand Post*Maps/call/VonVon/GIF etc
Instagram Posting
Instagram carousel
Instagram Story
RM500
Depends On concept
RM500
Depends On concept
Depends On concept
728x90, 320x50
970x90, 320x50
1024x90, 320x100
300x250
970x250, 300x300
800x600, 320x480
640x360
624x125 (Responsive)
976x469 (Responsive)
970x90, 320x50
700x900
820x312
cPM
cPM
cPM
cPM
Daily
Daily
cPM
cPM
cPM
Daily
Per Post
Per email
Per SMS
Per Post
Per Post
Per Week
Per Post
Per Post
Per Post
Per Post
Per Post
50
60
70
50
5,000
8,000
60
50
70
5,000
10,000
1,000
From 10,000
From 5,000
15,000
0.30
0.50
5,000
8,000
1,500
Bespoke
Bespoke
1,000
2,250
2,250
100,000
100,000
100,000
100,000
est 250,000 Reach
est 250,000 Reach
est 250,000 Reach
Min 5,000
Min 1,000
est 250,000 Reach
DIGITAl AD
*D&M refers to Desktop and Mobile Visit http://advertising.karangkraf.com/magazine/about-us for more info.
advertising rates &specification
DEADLINES DEADLINESMATERIAL REQUIREMENTS MATERIAL REQUIREMENTS T&C
TECHNICAL DETAILS
FULL PAGE
Trim Size
Bleed Size
Text Area
Print Digital
21cm x 27.5cm
22.cm x 28.5cm
19cm x 25.5cm
prINT AD
PRINT AD SIZE
ADVERTISMENT RATES
SERIES OF DISCOUNT
Full Page Half Page
RM 8,000
RM 7,200
RM 6,700
RM 6,000
RM 4,000
Outside Back Cover
Inside Front Cover
Inside Back Cover
Full Page
Half Page
1/2 PAGE (V)
1/2 PAGE (H)
Trim Size
Bleed Size
Text Area
Trim Size
Bleed Size
Text Area
10.5cm x 27.5cm
11.5.cm x 28.5cm
8.5cm x 25.5cm
21cm x 13.75cm
22cm x 14.75cm
19cm x 11.75cm
fUll pAGe 1/2 pAGe (V) 1/2 pAGe (h)
Booking Deadline6 weeks before the publication dateMaterial Deadline4 weeks before the publication dateCancellation5 weeks before the publication date
Advertising Agencies.•Digitaldeliveryofadvertisements via Quickcut / Asia On time (AOt)•1setofcolorproofDirect Advertisers•PortableDocumentFormat(PDF)•1setofcolorproof
Booking Deadline2 weeks prior to insertion dateMaterial Deadline3 working days prior to insertion dateCancellation4 weeks prior to insertion date
Format : JPG, GIF, HtMLAGENCY COMMISSION
•Primeposition,Booklet&Gatefoldarenoncancellable.•Allconfirmedbookingmustbepublishedwithin the agreed calendar year.•Asurchargebasedfromthenormalratewillbeleviedforunfulfilledinsertions.•MaterialsotherthanFPFCandstandardbanner’s deadline is to be advised.
•Allaccreditedagencieswill be entitled for 15% of agency commission.
PRINT SIZE SPECIFICATIONS(Width x Height)
RM 6,000
RM 5,700
RM 5,400
RM 5,100
RM 4,000
RM 3,800
RM 3,600
RM 3,400
Casual
6 insertions
12 insertions
24 insertions
- Full colour
- Full colour
FOR MORe INFORMAtION, cONtAct OuR MINGGuAN WANItA, AccOuNt MANAGeR WAN SZAZA FARAH WAN ZAKI, t: 012 316 0905 / e: [email protected]