crm - merucabs - grp 5

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8/3/2019 CRM - MeruCabs - Grp 5

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GROUP - 5

NAME ROLL NO.

SUMA JANA 09

JINAL DAMANI 12

GUNJAN PITTI 43

REMYA THOMAS 56

INCIA JOBATWALA 60

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Private Transport in the City!

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Boss KalaGhoda Jaoge?

Nahi

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Airport ka Return

Bhada Lagega,

Wapas aane ketime passenger

nahi milta!

8/3/2019 CRM - MeruCabs - Grp 5

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• India’s first and largest radio taxi operator .

• Uses GPS/GPRS

Advance Booking Available.

• Partners with the airports at Mumbai, Delhi, Hyderabad &

Bengaluru

• Operated by environment friendly fuel, i.e. CNG

• A printed receipt for every fare.

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Agent explains Business Model to Drivers

Driver Pays Deposit to Meru & Undergoes 2 week training

Driver’s performance is measured through GPS

Driver is given a Car & has to pay daily fees to Meru

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 • No additional or hidden charges.

• Printed receipts produced at the end of every trip.

• In case of any complaints, passengers can call

Customer Service Center .

• Lost and found department

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• Usage of clean green fuel.

• Trained Chauffeurs in a smart MERU uniform,

fluent in English and Hindi and regional

languages.

• Users are encouraged to make profiles on the

website for faster and easier bookings next

time.

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• Round the clock availability of cabs backed by a location

tracking GPS - based dispatch technology and a 24x7

Customer Service Center.

• Tamper-proof digital cab meters, integrated with the GPS-

system.

• Ability to track the location of the cab ‘real-time’ through

the GPS technology

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• Feedback forms

- hard copy in the cab

- online feedback forms

- via SMS

• Priority Customers – points system

• Monthly subscription plan

• Reimbursement incase of breakdown

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PROPOSED CRM

• Medical kit in the cab

Reduce call waiting time while booking

• Discount to customers incase driver was drunk

Proper Training to Drivers & call centre agents

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