11 ecer kuala terengganu city centre.compressed

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     The East Coast Economic Region: Poised For Tra

     The ECER At A Glance

    Kuala Terengganu City Centre (KTCC) 

    •  A Vibrant Heritage Waterfront City 

    • Muara North and Muara South: Embracing Gro

      of Kuala Terengganu 

    •  Three Major Catalysts to Drive KTCC 

    Integrated Lifestyle Enclave

    •  An Iconic Lifestyle Concept Enclave 

     The Learning Quarter 

    •  An Inspiring Hub for Nurturing Top Talents 

    Health and Wellness Village 

    •  An Uplifting Enclave for Medical and Wellness 

     Towards Sustainable Development 

    Getting There

    • Well-Connected, Global Access 

    Investment Opportunities 

     The ECER Incentives Package – Kuala Terenggan

    Other Incentives 

    Contact Us 

    Contents

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    The East Coast Economic Region: Pois

    2

    The East Coast Economic Region (ECE

    Pahang and the district of Mersing in Jo

    South East Asia by offering various oppo

    Strategically located in the east coast o

    to become the main gateway for trade

    commands a total population of about 2 b

    The vision and mission that will guide the t

    by 2020 is dened by three main characte

    The distinctiveness of the ECER is portra

    unique culture and heritage known throu

    balanced and sustainable development is

    The dynamism of the ECER reects the

    a faster pace through innovation and a s

    and mindset. The competitiveness of the

    direct investments.

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    The ECER At A Glance

    To accelerate the growth and development

    through the East Coast Economic Region D

    The ECERDC plays a leading role in promot

    as well as private sector investment in the R

    track investment applications and approvals

    It provides counselling, advisory services an

    projects. To meet the varying needs of inves

    basis to be recommended for approval by th

    4

    Scope of ECERLand Area : 66,736 sq km (51% of Peninsular Malaysia)

    Total Population : 3.9 million (2005), or 14.5% of Malaysia’s total population

    Total Initiatives : 189 projects

    Total Investment : RM 112 billion (2008 – 2020)

    Key Enablers

    • Social & Human Capital Development

    • Transportation

    • Infrastructure

    • Property

    • Environment

    Key Clusters• Tourism

    • Oil, Gas & Petrochemical

    • Manufacturing

    •  Agriculture

    • Education

    Mission• To move the economy up the value chain

    • To raise the capacity for knowledge and innovation

    • To address persistent socio-economic inequalities,

    constructively and productively

    • To improve the standard and sustainability of the quality of life

    • To strengthen the institutional and implementation capacity

    The ECER’s vision is dened by t hree main characteristics: 

    • Distinctive • Dynamic • Competitive

    The vision is for ECER to be a developed Region by 2020.

    Key Clusters

    Key Enablers

      Source: Strategic Framework for the ECER SEZ

    ECER Projected Growth by 2020:-

      2020

      GDP Growth Rate 8.5%

      GDP RM 65,930 million

      GDP Per Capita RM 13,510

      Population 4.88 million

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    Kuala Terengganu will remain as the m

    education centre. Additionally, it will have a

    main tourism gateway for ECER.

    The development of KTCC will strengthen

    Waterfront City (Bandaraya Warisan Pes

    State Government.

    KTCC will be promoted as a Tourism Gatew

    • A Royal Township• A Waterfront Destination

    • A Hub for Meetings, Incentives,

      Conventions, Exhibitions (MICE)

    In terms of land development, KTCC cov

    Kuala Terengganu district.

    Five Key Development Areas (KDAs) have b

    will spark the growth of the whole developm

    • Muara North Reclaimed Area

    • Muara South Reclaimed Area

    • Kampung Ladang/Tanjung

    Ready for immediate development are M

    reclaimed by the state and are free of encu

    South is approximately 140 acres and 40 ac

    N

     A Vibrant Heritage Waterfront City Kuala Terengganu is situated about 500 kilometres north-east of Kuala Lumpur at the estuary of

    Sungai Terengganu, facing the South China Sea. Kuala Terengganu City Centre (KTCC) covers anarea of 7 km radiating from the centre of Sungai Terengganu estuary extending north, east and

    south of Kuala Terengganu city area.

    KTCC is envisioned to become a cit y centre that will excite t he senses, energising and connecting

    the broader city to the wat erfront. KTCC will also provide a special sense of place, where the local

    cultural heritage and character is respected and celebrated. Leveraging on its public spaces, it will

    offer a variety of exciting experiences with an international-standard setting to live, work and play.

     

    KELANTAN

    PAHANG

    South China Sea

    Besut

    Setiu

    Kuala Terengganu

    Marang

    Dungun

    Kemaman

    Hulu Terengganu

     

    TERENGGANU

    Belara

    BatuRakit

    Kuala Nerus

    Gelugur Kedai Cenering

    Serada   PengadangBuluh

    Manir 

     

    Kuala TerengganuCity Centre

    Kuala Terengganu City Centre (KTCC)

    6

     

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    Muara North and Muara South:

    Embracing Growthas the New Urban Centreof Kuala Terengganu

    Muara North and Muara South represent two arms that embrace and nurture the growth that

    distinguishes a new era of prosperity for Kuala Terengganu.

    The area where Sungai Terengganu meets the sea has now been fully reclaimed and offers

    investors vast opportunities to shape the extended cit y of Kuala Terengganu.

    The development in Muara South will ow naturally as an extension to Kuala Terengganu itself and

    will ourish as the city’s immediate active commercial waterfront address.

    Muara North is positioned as the new gateway to the city, opening up new avenues to establish

    a variety of development components covering tourism, commerce, business, education

    and entertainment.

    To connect Muara North across Sungai Terengganu to Muara South, an iconic drawbridge will be

    constructed, creating a distinctive landmark that will establish a seamless connection between the

    northern and southern parts of Kuala Terengganu.

    There is ample room for future development as investors see the potential to i ntroduce supporting

    services to cater to the needs of residents and visitors who will be drawn by the vibrant growth of

    Kuala Terengganu.

     Artist’s impression of Muara North and M

    8

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    Growth fuels more growth. That in essence

    KTCC. At the core are these catalyst comp

    1. Integrated Lifestyle Enclave

      • KTCC will be promoted as an

    drawing more and more family uni

    purchasing power.

      • In serving these growing numbers

    generated for investors in the resid

      • Components include zones for

    & Cruise.

    2. The Learning Quarter

      • Malaysia’s reputation as a reg

    reproduced at KTCC through the

    the Learning Quarter.

      • It will in turn attract a critica

    who will collectively stimulate de

    KTCC components.

      • Components include City Universi

    Studies and Research Centre.

    3. Health and Wellness Village

      • A well-balanced range of specia

    communities within and in the vicin

    growing wellness sector.

    • The quality and professionalism th

    clearly establish Kuala Terengganu

    of discerning residents and visitors

      • Components include Medical Cen

    and Spa Resort.

    In summary, the three catalysts will stimu

    Retail; Residential and Commercial & Bu

     Three Major Cataly

    KTCC

    10

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    KTCC’s rst integrated family leisure destination within the waterfront living enclave will

    feature wholesome family entertainment for residents and visitors. There will be a wide

    range of fashion retail outlets, F&B chains, recreational activities and lifestyle attractions for

    investors and operators to develop to their fullest potential.

    The growth of the enclave will leverage on a number of advantages – the growing incomes of

    residents attracted to KTCC, their aspirations to rise to a higher quality of life, the increasing

    numbers of tourists, Terengganu’s track record for holding successful annual events, and the

    country’s reputation as a shopping haven, among others.

     Anchoring this growth for the mid- and lo

    KTCC, a premium attraction for the city d

    of Peninsular Malaysia, which will includ

    the year.

    Overall, KTCC will come to dene a new

    modern, yet holistic and in touch with na

    Integrated Lifestyle Enclave

     An Iconic Lifestyle Concept

    Enclave

    12

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    KTCC’s prole as a heritage waterfront city is also its strength in attracting a youthful and

    energetic population of students and academia. The Learning Quarter in KTCC will be

    established on a long-term path of growth and constant rejuvenation. That in turn spells

    good news for businesses and ancillary development in the residential, retail and shopping,

    and lifestyle and recreation sectors.

    Muara North and Muara South are extens

    Terengganu itself. The captivating estuary

    and night, provide further inspiration to

    from undergraduates to those pursuing p

    KTCC’s Learning Quarter will be one of th

    as an education hub.

     As a result of the Learning Quarter’s appe

    it is perfectly poised to attract investors e

    • Tertiary Education

    • Corporate Training Centres

    • Specialised Studies

    • Research Park

    The Learning Quarter

     An Inspiring Hub for Nurturing

     Top Talents

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    Private healthcare for basic wellness and recuperative treatments are on the rise and a

    combination of medical tourism and spa treatment is potentially a viable attraction for

    investors and operators.

    There is scope for the development of a wellness and recuperative centre by leveraging

    on the availability of tourism destinations nearby. Potential services can combine

    medical, spa treatment and holiday elements. Signicant synergies from hotels and

    resorts, tourism destinations and the airport, will make this a viable and exciting venture.

    Being the rst medical tourism establish

    advantage in addition to proximity and cu

    and Singapore.

    In order to be competitive with these reg

    benchmarked at international standards

    Medicine, Spa Resort and Retirement Vill

    Health and Wellness Village

     An Uplifting Enclave for

    Medical and Wellness

    16

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    KTCC can be reached by modern road, r

    • Kuala Terengganu Airport has been up

    envisioned to be a Low-Cost Carrier H

    • Th e East Coast Expressway provides

    and will be further extended northwar

    southwards to Johor Bahru and Singap

    • The second East-West Link has been

    Kuala Berang in Terengganu.

    • To enhance accessibility, other modes

      A study is being carried out to connect

    the west of the Peninsula.

    Guided by the ECER Master Plan, the development of KTCC will place utmost importance

    to safeguard the quality of the environment. Green technologies will be utilised to optimise

    the use of natural resources and necessary actions for waste management and pollution

    prevention will be adopted to manage any adverse environmental impacts.

    ECERDC resolutely subscribe to the principles of sustainable development and stewardship

    of the environment within the framework of socio-economic viability so as to meet the n eeds

    of the present society while respecting the ability of the future generations to thrive.

    Getting There

     Well-Connected, Glo

    Towards Sustainable Development

    18

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    Investors have responded positively to the government’s pragmatic policies, political and

    economic stability, sound economic fundamentals, well-developed infrastructural facilities

    and an educated skilled labour force.

    Opportunites abound for investors in the following industries:

    • Tourism-related Industry

    • Food & Entertainment Industry

    • MICE Industry

    • Hotel Industry

    • Commercial & Residential Development Industry

    • Service Industry

    Key benets to Investors in the ECER

    The ECER is a pro-business and an invest

    to grow and reap maximum benets from

    • Well-connected with modern road, rail

    • Supported by quality ICT services, easily

    Investment Opportunities

    20

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    Contact Us

    East Coast Economic RTel : +603 2035 00

    Fax : +603 2035 00

    E-mail : secretariat@e

    Website : www.ecerdc.c

    Kuala Lumpur Ofce

    Level 69, Tower 2

    PETRONAS Twin Towers

    50088 Kuala Lumpur

    MALAYSIA 

    Tel : +603 2035 0000

    Fax : +603 2035 0020

    Terengganu State Ofce

    Ground Floor & 1st Floor

    100B Jalan Sultan Zainal Abidin

    20000 Kuala Terengganu, Terengganu

    MALAYSIA 

    Tel : +609 620 0021

    Fax : +609 620 0020

    © East Coast Economic Region Development Council (ECERDC) 2010 All rights reserved. No part of this document may be r eproduced, stored in a retrieval system, transmitted in any me

     permission of the copyright owner (ECERDC).

    Disclaimer: While every reasonable care has been taken in preparing this document, ECERDC cannot be held respons

    of preparation and are subject to change as may be required. Renderings and illustrations are artist’s impressions only

    If you are an investor planning to estabEast Coast Economic Region (ECER) we wbe the rst point-of-contact for all your inv

    Companies planning to start or expandassistance from the East Coast Economharness ECER’s competitive edge and ca