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Wan Azrin Izani Wan Mohd ZainPengarah, Perhubungan Korporat

Lembaga Promosi Kesihatan Malaysia

Bersama Untuk Kesihatan

Pelaburan Sosial melalui Promosi Kesihatan

Membina Keupayaan

Organisasi seperti

ANDA

R&DMySihat

Jom terlibat! Skim Projek @KSiProgramme package to meet OUR PRIORITY AREAS

@KSi

(@ktif, Sihat)

@KSi

(@ktif, Sihat)

MyKREATIF MyGeM(Generasi Muda)

MyKERJA(Tempat Kerja)

MyKOMUNITI

MyPROMISE(Program Martabat

Insan Istimewa Sejahtera)

AKTA 651

MySihat: Ditubuhkan sebagaisebuah badan berkanunpersekutuan yang mempunyaifleksibiliti

Diwartakan: 29 Jun 2006

Dikuatkuasakan: Melalui KuasaYBMK (1 April 2007)

KAMI komited untuk membantu, memudah

cara & membina keupayaan WARGA ANDA

KAMI komited untuk mengkomplemen

inisiatif murni & hala tuju polisi ANDA

Prevalence ASEAN

Perlindungan Total – Polisi Bebas Asap

Rokok

Satu-satunya perlindungan untuk

menyelamatkan orang awam dari

bahaya asap rokok adalah

menuju ke arah 100%

persekitaran yang bebas asap

rokok.

100% Persekitaran Bebas Asap Rokok berdasarkan

kepada WHO adalah tempat kerja dan tempat awam

yang tertutup#bersamauntukkesihatan

12

Premis diwartakan ‘BEBAS ASAP ROKOK’

Stadium, sports complex Place of worship School bus Internet cafe Activity centre

Inst. of higher learningLibraryAir-cond. eateryPublic restroom &

elevatorHospital & clinic

Shopping mallPublic transportation &

terminal Airport

Building gazzetted under

Reg. 22 through Minister’s

directive Kindergarten & nursery

National Service

Training GroundEntertainment outletService counterFuel stationGovt. premis

The Blue Ribbon Campaign (TBRC)

Lembaga Promosi Kesihatan Malaysia

(MySihat) memperkenalkan Kempen Blue

Ribbon untuk pengiktirafan dan

penghormatan kepada individu &

organisasi yang telah memberi sumbangan

penting dalam usaha untuk melindungi

orang awam daripada bahaya asap rokok

melalui usaha advokasi kearah

mewujudkan 100% kawasan bebas asap

rokok.

#bersamauntukkesihatan

14

Objektif TBRC

Umum Untuk mengukuhkan polisi

bebas asap rokok selari

dengan Artikel 8 WHO

FCTC (Perlindungan

daripada Bahaya Asap

Tembakau) dan garis

panduannya.

Khusus: Mengiktiraf peranan individu,

kumpulan, institusi, organisasi ke

arah premis bebas asap rokok.

Meningkatkan kesedaran

mengenai bahaya asap rokok

pasif dan hak untuk mendapatkan

udara bersih.

Menggalakkan penglibatan dan

kerjasama pelbagai agensi ke

arah premis bebas asap rokok.#bersamauntukkesihatan

15

Pengiktirafan TBRC


16

Pengiktirafan TBRC

Pensijilan Blue Ribbon Merupakan satu bentuk pengiktirafan

di peringkat kebangsaan dan

antarabangsa kepada premis yang

melaksanakan inisiatif bebas asap

rokok

Terbuka kepada semua jenis premis

yang melaksanakan inisiatif bebas

asap rokok.


18

Pencapaian:

Pengiktirafan TBRCBil. Negeri Tahun Jumlah

Keseluruhan

Mengikut Negeri

(Berjaya)

2013 2014 2015

Bil.

Permohona

n

Bil. Premis

Berjaya

Bil.

Permohonan

Bil. Premis

Berjaya

Bil.

Permohona

n

Bil. Premis

Berjaya

1. Perlis - - 3 1 1 - 1

2. Kedah - - 5 4 5 5 9

3. Pulau Pinang 2 2 2 1 6 3 6

4. Perak 3 3 - - 9 8 11

5. Selangor 6 6 - - 4 3 9

6. Kuala Lumpur &

Putrajaya

1 1 1 - 2 2 3

7. Negeri Sembilan - - 4 3 18 17 20

8. Melaka 4 4 - 4 4 8

9. Johor - - 3 3 6 5 8

10. Pahang - - 1 1 14 3 4

11. Terengganu - - 2 1 4 1 2

12. Kelantan - - - - 3 1 1

13. Sabah - - 10 4 22 17 21

14. Sarawak - - 6 6 12 10 16

Jumlah 16 16 37 24 110 79 119

Pengiktirafan TBRC

Pensijilan Blue Ribbon Merupakan satu bentuk pengiktirafan

di peringkat kebangsaan dan

antarabangsa kepada premis yang

melaksanakan inisiatif bebas asap

rokok

Terbuka kepada semua jenis premis

yang melaksanakan inisiatif bebas

asap rokok.

Pengiktirafan TBRC Syarat Am Pensijilan Blue Ribbon

i. Tempoh sijil sah selama dua (2) tahun bermula daripada tarikh penganugerahan

sijil tersebut.

ii. Pengauditan susulan akan dijalankan pada bila-bila masa sekurang-kurangnya

sekali dalam tempoh 2 tahun

iii. Sijil akan digantung sementara sekiranya didapati melanggar kriteria selepas

audit susulan dijalankan

iv. Sijil akan dikembalikan semula selepas pihak audit berpuas hati dengan

penambahbaikan yang telah dilaksanakan

v. Sijil akan ditarik balik sekiranya pihak audit mendapati premis melanggar kriteria

selepas audit susulan

vi. Premis yang ingin menyertai semula pensijilan boleh memohon semula

sekurang-kurangnya dalam tempoh 6 bulan sebelum sijil tamat.

Pengiktirafan TBRC

Anugerah Pencapaian Cemerlang

Kempen Blue Ribbon bertujuan

untuk mengiktiraf dan menghargai

sumbangan dan peranan individu

atau kolektif (kumpulan, institusi,

masyarakat awam, sektor korporat,

atau kerajaan tempatan) terhadap

kawalan tembakau khususnya

dalam advokasi dan sokongan ke

arah 100% persekitaran bebas asap

tembakau.

Pengiktirafan TBRC

Anugerah Media

Terbuka kepada media

cetak, media elektronik &

media baru yang

menzahirkan hasil kerja

cemerlang dalam usaha

meningkatkan kesedaran

mengenai objektif Kempen

Blue Ribbon.

Smoke Free City

MEDIA BARU

Y.Bhg Datuk Dr. Zulkifli Mohamad Al-Bakri (Mufti Wilayah Persekutuan)

(Hukum Penggunaan Rokok Elektronik / Vapor)

The TC-HP Dilemma

Current economic

condition, plus the rising

NCD trends especially

smoking among youths

present greater challenge

to us

Visibility of programmes

Reality check…28

YEARNO. OF

PROJECTS

APPROVED

FUNDING

ALLOCATIO

N FOR

GRANTS

(RM)

GRANTS APPROVED

(RM)

2012 268 12,943,580 11,563,260

2013 75 3,227,962 4,989,590

2014 109 3,311,280 3,826,429

2015 92 3,157,056 2,781,705

2016 35 490,476 481,225

TOTAL 579 23,130,354 23,642,210

–

MySihat VS Tobacco Industry

Giving awareness to public about the dangerous on tobacco cigarette

Using trade agreements to attack public health measures

Give funding to NGO’s for promoting healthy life style

Providing funds directly to government regulatory bodies

Cooperate with enforcement and stand for the justice

Promoting illicit tobacco trade (smuggling)

Regaining the government trust Challenging government timelines for implementing laws

Limited of fund Unlimited of fund

The way forward#1

Start talking to

potential partners and

willing supporters

Carpe diem!

31

Publi

c

Sect.

Corp

.

Sect

.Non-

Govt

.

Univs

.

NATIONAL BLUE OCEAN STRATEGY

http://www.leadinhealth.com/


https://www.um.edu.my/


The way forward#2

Workplace Health

Promotion

Incorporation of

criteria in creating healthy

environment

32

https://wellnessdna.asia/




The way forward#3

Grading & Licensing

of food premises

Incorporation of

criteria in licensing

requirement by local

government


33

Ministry of Urban Wellbeing,

Housing & Local

Government

North Kuching City Hall






34

The way forward#4

Rating & Review of

hotel

Incorporation of

criteria in awarding

‘star’ to hotel

Information to tourist at

airport

35





The way forward#5

Advocating for SF

Community

KOSPEN

localities

Initiating SF through

Local Agenda 21

programme with local

government

36

Ministry of Urban

Wellbeing,

Housing & Local

Government

Local Government

Communit

yPrivate

Sector







Inisiatif Bebas Asap

Rokok


37

PERLIS

WP KUALA

LUMPUR

WP LABUAN

NEGERI SEMBILAN

SARAWAK

SABAH

WP PUTRAJAYA

SELANGOR

Terengganu Bebas Asap

Rokok

Petunjuk:

• Negeri yang telah

menjalankan polisi

Bebas Asap Rokok

• Negeri baharu

Kerangka

Pelaksanaan


38

The way forward#6

Enhancement of

Primary Health

Care Initiative

Avoiding duplication

of MySihat – MOH

HP Community

programme within

4-5 years

39





The way forward#7

Injecting creativity

& innovation

Bringing in fresh

idea, cultivating

social innovation

through youth

volunteers

‘Movement’ vs.

‘One-Off’

40







Smoke Free City

PERBINCANGAN DBKU, KKM DAN MYSIHAT

ZON BEBAS ASAP ROKOK(SMOKE FREE ZONE)

LATAR BELAKANG PELAKSANAAN ZON BEBAS ASAP ROKOK

LANGKAH PROAKTIF DBKU

PROGRAM ZON BEBAS ASAP ROKOK

EDUCATE

Engaging with Stakeholders and Community

Designating smoke free zones

Undertaking to Lead and Facilitate

Creating Awareness on the danger of smoking

Advocating towards a Tobacco Free Generation (TFG)

Training of TFG champions

Enforcing relevant laws

STRATEGI EDUCATE

I will describe some situations, please tell me either you would

smoke or would not smoke

Please tell me if you think smoking should be allowed in indoor

areas or not allowed indoor at all:

Smoke-free rules that restrict smoking are:

Do you support or oppose a complete Smoke-Free Melaka ?

(N=223)

How do you anticipate this smoke-free policy impacting your

future visit to places within those areas

Overall (N=223)

Age Group Level Education

KEY FINDINGS• The information delivered from campaign and advertisement was received

positively by smokers.

• The SFMC project has achieved high levels of compliance and support among smokers Melaka.

• High compliance has been shown in implementation of restriction of smoking in workplaces, restaurant and coffee shops

• The campaign and advertisement has also made smoking less socially desirable and stimulated discussion among family and friends.

• The SFMC project has lead to positive attitude an behaviour among smokers in Melaka by not smoking in front of children and other non-smokers in public places, home and vehicle and future visits to restaurant and coffee shops.

• The SFMC project has resulted in good impact on cessation- thinking about quitting, motivation to quit, intention to quit and reduce consumption.

• SFMC project is now accepted and supported by smokers in Melaka.

Human Hair

Particle 2.5µm

Smoke Particle

54

Measuring SHS Exposure• Cigarettes, cigars and pipes

are major emitters of

respirable suspended

particles less than 2.5 microns

(PM2.5) in diameter that are

easily inhaled deep into the

lungs

• TSI SidePak AM510 Personal

Aerosol Monitor (weight: ~1

lb)

• This device is a real-time laser

photometer with a built-in

sampling pump that

measures airborne particle

mass-concentration55

Protocol (air quality monitoring)

56

Minimum of 30 minutes spent in each venue

Counts of people and burning cigarettes every

15 minutes (minimum of 3 observations)

Room dimensions determined with sonic

measuring device or through estimation

(pacing)

Sidepak is carried discretely in a bag with the

sampling tube protruding

Testers are patrons: purchase something in

each place

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