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    CorporateProfile

    Asia e UniversityNo. 4, Jalan Sultan Sulaiman, 50000 Kuala Lumpur, Malaysia.

    Hotline: 1 300 300 238 General Line: +603 2785 0000 Fax: +603 2711 0436 Email: [email protected]

    www.aeu.edu.my

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    Companys Name

    Asia e Learning Sdn. Bhd.

    Principal Place of Business

    Dataran Kewangan Darul TakafulNo. 4 Jalan Sultan Sulaiman

    50000 Kuala Lumpur, Malaysia

    Company Secretary

    Evermonde Caseey Consultants

    Sdn BhdB-3A-25 Suite 2 Pelangi Square

    PJU 6 Persiaran Surian

    Pelangi Damansara

    47800 Petaling Jaya

    Selangor, Malaysia

    CORPORATEINFORMATION

    2

    Auditors

    YHL & Associates

    B-3A-25 Suite 2 Pelangi Square

    PJU 6 Persiaran Surian

    Pelangi Damansara47800 Petaling Jaya

    Selangor, Malaysia

    Principal Bankers

    Bank Islam Malaysia Berhad

    Bank Rakyat Malaysia BerhadCIMB Bank Berhad

    Public Bank Berhad

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    UniversityBackground

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    ASIAe UNIVERSITY

    4

    Established in April 2007.

    Set under Asia Cooperation Dialogue (ACD) to promote Asian cooperation

    at a continental level.

    Supported by 32 ACD Member Countries as confirmed at the

    ACD Ministerial Meetings held in Islamabad in 2005 and Doha in 2006.

    Collaborates with Institutions of Higher Learnings and Training Institutions

    in the ACD Member Countries to offer quality academic and professional

    training programmes that are affordable and accessible.

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    To act as an enabler for Asian educational institutions to increase

    cross-borderaccessibility of their programmes.

    To collaborate with Asian educational institutions to increase accessto relevant, flexible and affordable academic and professional training

    programmes.

    RATIONALEof AeU

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    CorporateStatements

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    VISION& MISSION

    7

    VisionTo be a leader and a premier education hub in the

    promotion of affordable and qualitye-learning in Asia.

    MissionTo work in collaborationwith universities, institutions and

    corporations drawing upon their collective expertise,prestige and resources to provide quality Higher Education

    and Lifelong Learning.

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    To provide academic programmes of international standards

    by capitalising on the expertise and prestige of collaborating

    institutions.

    To provide students access to relevant, affordable, cost-effective,flexible education,and training programmes.

    To develop appropriate pedagogical strategiesand apply

    suitable technologies to give free reign to students creativity and

    sharpen their thinking and communication skills.

    To ensure that all programmes and courses meet the respective

    quality benchmarksand match the standard e-learning best

    practices of member institutions.

    OBJECTIVES

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    NATIONAL

    LEVEL

    INTERNATIONAL

    LEVEL

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    UNIQUE POSITIONING of AeU

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    10

    The ein Asia e University has 7 elements that define the thrust of AeUin learning and teaching methodologies and learning experiences of our

    students.

    AeU LEARNING EXPERIENCE

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    HistoricalBackground

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    12

    GENESIS

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    Foreign Ministry

    proposed e-education

    at first ACD meeting

    4thACD MinisterialMeeting, Pakistan

    5thACD Ministerial

    Meeting, Qatar 2006

    Kuala LumpursACD e-Education Workshop

    Doha Declaration 2006 (1.5)

    Ministry of EducationInvited to propose

    e-education project

    ACD - AeU Roundtable

    Kuala Lumpur

    Islamabad Declaration No.6

    Establishment of

    2002

    2005

    2005

    2003

    2005

    2006

    2003

    2004

    2006

    2007

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    Minister of Foreign Affairs of 26 Member Countries

    Reaffirm the commitment to:

    No. VI: Resolve to ensure of easily accessible and expanded

    education opportunities for the peoples of Asia with the proposal for

    the establishment of an Asia e University (AeU) which will be an

    instrument for greater Asia-wide cooperation in closing the digital

    divide and spearheading e-Education efforts to meet futurechallenges, for the benefit of the region.

    (6thApril 2005, Islamabad, Pakistan)

    13

    ACD ISLAMABADDECLARATION NO.6

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    Ministers of Foreign Affairs of 28 Member Countries

    Reaffirm the commitment to:

    No. 1.5: We agree to support the successful implementation of

    Asia e University (AeU) as an instrument for human capacity

    building, closing and digital divide, increasing higher education

    accessibility, and spearheading e-Education efforts for the

    benefit of all members countries.

    (24thMay 2006, Doha, Qatar)

    14

    ACD DOHADECLARATION NO.1.5

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    15

    32ACDMEMBERCOUNTRIES

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    Governance and Leadership

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    Academic Management Committee

    Postgraduate Studies Committee

    Executive Programme Committee

    Student Disciplinary Committee

    University Examination Board

    Academic Appeals Committee

    Deliberation and action on university widemanagement policies.

    Financial management and policies.

    Talent Management and Development policies.

    Review of management policies implementation.

    Internationalisation

    SENATE UMC

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    Note: UMC stands for University Management Committee

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    19

    ORGANISATIONALCHART

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    AeUas a Dual Mode

    University

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    21

    AeU operates as a Dual Mode

    university.

    We offer programmes in-campus

    and off-campus.

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    Residential full-time learningTo study as a full-time residential

    student by attending regular classes and meet face-to-face with course

    lecturers and fellow students.

    Fully online learningTo study via the internet throughPersonalised

    Learning Space (PLS). It usually involves a combination of

    participation in an online interactive learning forum and access to

    learning materials in a digital format.

    Blended learningTo study via a combination of face-to-face tutorials

    given by Academic Facilitators at a designated Learning Centre and

    online through PLS with access to learning materials in a digital format.

    23

    LEARNING PEDAGOGIES in AeU

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    Face-to-Face Tutorial

    24

    BLENDED LEARNING

    10 hrs Online Collaboration 15 hrs

    Discuss assignments, discuss course

    materials, Q&A with tutors.

    Discuss, learning activities,

    assignment, preparation for

    examinations.

    Self Managed Learning 95 hrs

    Reading course materials, doing the

    learning activities, doing assignments.

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    25

    LEARNINGMANAGEMENT SYSTEM

    Personalised Learning Space (myPLS)TIMETABLEClassroom

    Examination CHATAssignment

    Live Meeting

    PORTALUser Management

    Website Management

    Role Management

    EXAMINATIONGrading Management

    Mark Entry

    Result Transcript ADMISSIONOnline Form

    Manage Application

    Registration

    LMSCourseware

    Forum

    BILLINGPayment

    Invoicing

    Online Payment

    SCHOOL ADMINISTRATIONProgramme Management

    Subject ManagementLecture Management

    RECORDSStudent ProfileAcademic Services

    LCMSLearning Object Management

    SCORM Standards Tracking

    myPLS

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    Schoolsand Programmes

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    School of ManagementSchool of Education and

    Cognitive Science

    School of Informationand Communications

    Technology

    School of FoundationStudies

    School of Technical,Engineering Education and

    Re-skilling

    School of Professionaland Executive Education

    School of Humanities,Arts and Social Sciences

    School of Graduate

    Studies

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    SCHOOLS

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    ACADEMIC

    EXECUTIVE AND

    PROFESSIONAL DUAL CERTIFICATIONS

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    PhD / DBA / Industrial

    Doctorate (InD)

    Masters

    Bachelor

    Graduate Diploma

    Postgraduate Diploma

    Executive Master

    Executive Bachelor

    Professional Diploma

    Professional Certificate

    International Universities

    TYPES of PROGRAMMES

    Professional Bachelor

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    School of Graduate Studies (SGS)

    Doctorate Programme

    1. Doctor of Philosophy (PhD) in Business Administration

    2. Doctor of Philosophy (PhD) in Education

    3. Doctor of Philosophy (PhD) in Information Communication Technology

    4. Doctor of Philosophy (PhD) Arts

    5. Industrial Doctorate (InD)

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    PROGRAMMES OFFERED by SCHOOL

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    School of Management (SOM)

    Graduate Diploma Programme

    1. Graduate Diploma in Business Management2. Graduate Diploma in Accounting

    Bachelor Programme

    1. Bachelor of Business Administration with Honours (BBA Hons.) with

    specialisations in:

    Marketing and E-commerce

    Accounting and Finance

    Business Information System

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    PROGRAMMES OFFERED by SCHOOL

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    School of Management (SOM)

    Executive Master / Masters Programme

    1. Executive Master of Business Administration

    2. Executive Master of Strategic Human Resource Management

    3. Master of Science (Management) (by Research)

    4. Master of Business Administration with specialisations:

    5. Master in Management

    6. Master of Human Resources Management

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    PROGRAMMES OFFERED by SCHOOL

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    International Business Islamic Banking and Finance

    Entrepreneurship Islamic Insurance

    Risk Management Tourism Management

    Supply Chain Management

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    School of Education and Cognitive Science (SECS)

    Postgraduate & Graduate Diploma Programme

    1. Postgraduate Diploma in Higher Education Teaching (PGDipHET)

    2. Graduate Diploma in Teaching

    3. Graduate Diploma in Early Childhood Education

    Bachelor Programme

    1. Bachelor of Education (Teaching English as a Second Language) (Hons.)

    2. Bachelor of Education (Primary Science) (Hons.)

    3. Bachelor of Education (Early Childhood Education) (Hons.)

    4. Bachelor of Education (Teaching Malay Language in Primary School) (Hons.)

    5. Bachelor of Education (Primary Social Science & History) (Hons.)

    6. Bachelor of Education (Primary Physical & Health Science) (Hons.)

    7. Bachelor of Education (Primary Islamic Studies) (Hons.)

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    PROGRAMMES OFFERED by SCHOOL

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    School of Education and Cognitive Science (SECS)

    MastersProgramme

    1. Master of Education (M.Ed) with specialisations in:

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    PROGRAMMES OFFERED by SCHOOL

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    Curriculum & Instruction Educational Management

    Educational Psychology Early Childhood Education

    Instructional Technology Science Education

    Nursing Education Educational Assessment & Evaluation

    Higher Education Teaching Teaching English as a Second Language

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    School of Information & Communication Technology (SICT)

    Bachelor Programme

    1. Bachelor of Information and Communications Technology (Hons.) with

    specialisations in:

    2. Bachelor of Digital Creative Media (Hons.)

    3. Bachelor of Technology (Information Technology) (Hons.)

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    PROGRAMMES OFFERED by SCHOOL

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    Information Systems Software Engineering

    Multimedia Computing Enterprise Networking

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    School of Information & Communication Technology (SICT)

    MastersProgramme

    1. Master in Information and Communication Technology Management (MICTM) with

    specialisations in the following field:

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    PROGRAMMES OFFERED by SCHOOL

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    Project Management ICT Entrepreneurship

    Open Source Computing Islamic Banking

    Information Security Islamic Insurance

    Knowledge Management Business Continuity Management

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    School of Arts, Humanities and Social Sciences (SAHUSS)

    Diploma Programme

    1. Diploma in Islamic Education (Primary School) submitted

    Bachelor Programme

    1. Bachelor of Education (Teaching Islamic Studies in Primary School) (Hons.)

    Masters Programme

    1. Master of Social Science

    2. Master of Humanities & Arts

    3. Master of Knowledge Management

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    PROGRAMMES OFFERED by SCHOOL

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    School of Technical Engineering Education & Reskilling (STEER)

    Executive Certificate 1. Executive. Certificate in Agro Estate Forestry Integrated Application

    Executive Diploma 1. Executive Diploma in Agro Estate Forestry Integrated Application

    Executive Bachelor 1. Exec. Bachelor of Environment, Safety and Health

    2. Exec. Bachelor of Mechanical Engineering & Manufacturing3. Exec. Bachelor of Electrical & Electronics Engineering and Manufacturing

    4. Exec. Bachelor of Facilities & Building Maintenance Management

    5. Exec. Bachelor in Agro Estate Forestry Integrated Application

    Executive Master 1. Exec. Master in Agro Estate Forestry Integrated Application

    2. Exec. Master of Science in Industrial Engineering (Manufacturing)

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    Type of Programmes Number of Programmes

    Executive Diploma 58

    Executive Bachelor 40

    Executive Master 60

    TOTAL 158

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    Note: List of programmes offered are listed in Corporate Info page 26 to 30

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    School of Professional and Executive Education (SPEED)

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    SGS

    6% SOM

    9%

    SECS

    21%

    SICT

    5%

    SFS

    0%

    STEER

    7%

    SPEED

    40%

    AeU India

    12%

    Schools StudentEnrolment

    as at May 2013

    School of Graduate Studies

    (SGS)661

    School of Management

    (SOM)1083

    School of Information and

    Communication Technology(SICT)

    584

    School of Education and

    Cognitive Science (SECS)2582

    School of Foundation Studies

    (SFS)15

    School of Technical,

    Engineering Education &

    Reskilling(STEER)

    784

    School of Professional &

    Executive Education (SPEED)4858

    AeU India 1479

    TOTAL 12046

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    STUDENTS ENROLMENTAS OF MAY 2013

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    DegreeLocal

    Students

    International

    StudentsTOTAL

    Doctorate 512 419 931

    Master 1012 817 1829

    PostgraduateDiploma

    9 - 9

    Bachelor 2164 854 3018

    Graduate

    Diploma

    94 - 94

    Executive &

    Professional

    5532 633 6165

    TOTAL 9323 2723 12046

    STUDENTS ENROLMENT (BY PROGRAMME)

    40

    Doctorate

    8%

    Master's

    15%

    Postgraduate

    Diploma

    0%

    Bachelor

    25%

    Graduate

    Diploma

    1%

    Executive &

    Professional

    51%

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    Financial Aids

    for Students

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    1. ACD Scholarship

    2. ACD Research Fellowship

    3. Presidents Award4. Chairmans Award

    5. Corporate/External Award

    UNIVERSITY SCHOLARSHIPS

    AND AWARDS

    1. AeU Merit Scholarship available for top

    performing students.

    2. 10% discount for full payment of semester

    fees.

    3. 10% discount for Student Loyalty Scheme.

    4. 50% discount for Senior Citizens aged 55

    and above.

    5. 75% discount for Disabled Persons.

    6. PTPTN, EPF and HRDF financial

    assistance available for Malaysians.

    FINANCIAL ASSISTANCE

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    LearningCentres

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    INTERNATIONALPARTNERS

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    MiddleEast

    East Asia

    Europe &US

    Africa

    ASEAN &South Asia

    The leading Distance

    Education university to

    advance e-educationin Asia

    To provide connectivity, mobility andaccessibility for global education

    GLOBAL OUTREACH

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    Partnershipsand

    Collaborations

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    48

    ACADEMICPARTNERS

    TECHNOLOGYPARTNERS

    The Malaysian Insurance

    Institute

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    CRESCENDO INTERNATIONAL COLLEGE

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    Institute of Marketing

    Malaysia

    EXECUTIVEPARTNERS

    Ministry of Human Resources

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    EXECUTIVEPARTNERS

    I

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    AeU is a MEMBER of INTERNATIONAL

    EDUCATION BODIES

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    Association of

    Commonwealth

    Universities

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    Manpower

    Top Management 2

    Academic Staff 23

    Management Staff 21

    Executive 33

    Non Executive 10

    Academic Facilitator/

    Supervisor239

    External Examiner 64

    Subject Matter Expert 19

    Consultant 5

    Part-time/temporary

    Staff22

    TOTAL 438

    Top Management

    1%

    Academic Staff

    7%

    Management

    Staff

    7%

    Executive11%

    Non-executive3%

    Academic

    Facilitator

    36%

    External

    Examinor

    21%

    Subject Matter

    Expert

    3%

    Consultant

    2%

    Supervisor

    2%

    Temporary and

    Part-time Staff

    7%

    MANPOWER

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    AeU @ETP

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    Malaysian Government launched the Economic Transformation

    Programme (ETP) in a comprehensive effort to transform

    Malaysia into a high-income nation by 2020.

    One of the first nine entry point projects was the selection ofAeU as the gateway university for international education for

    distance and online learning (EPP 6).

    A special online learning platform called Malaysia Education

    Online (MEdO) to provide a one-stop e-learning platform for

    expanding international distance learning, offering programmes of

    Malaysian universities, colleges, polytechnics and training

    institutes.

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    MEdO is a one stop learning platform for the delivery of education programmes

    leveraging on the collective expertise of Malaysian universities, colleges,

    polytechnics and training institutions.

    55

    MALAYSIA EDUCATION ONLINE (MEdO)

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    SpecialisedContent

    Higher Education

    Institutions

    Gateway MarketAccess

    Gateway concentrates on e-learning

    know-how and expertise and works

    closely with conventional universities to

    transform their content into e-learning

    materials

    MEdO builds an international network,

    and crucial partnerships in targeted

    Asian countries to push offerings into

    foreign markets

    Revenue Sharing Agreement

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    AeUAS THE GATEWAY UNIVERSITY

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    THE VALUE PROPOSITION

    MALAYSIA

    EDUCATION

    ONLINE

    Content

    Development

    ContentDelivery

    Programme

    Aggregation &

    Curation

    Programme

    Management

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    Priority

    Priority

    Target Countries Market Strategy

    Priority

    Priority

    VietnamMass market, market price

    Thailand

    GCC countriesNiche markets, market prices

    Selected African

    countries

    Mass market,

    Above market prices

    Selected Central

    Asian countries

    Niche markets,

    Market prices

    Indonesia Mass market, low priceSmall but fast growing market,Limited rivalry, local language adv.

    Selected segments, market priceChinaHuge and fast growing market,

    Intense rivalry, local language adv.

    India Mass market, discountHuge and fast growing market,Limited rivalry, no local language adv.

    Small and emerging markets,

    Limited rivalry, local language adv.

    Fragmented market,

    Difficult access.

    Small and emerging markets,

    Easy access, difficult to operate, no

    local language adv.

    Market Situation

    MEdO TARGET MARKET

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    http://www.google.co.in/imgres?imgurl=http://www.istockphoto.com/file_thumbview_approve/4871997/2/istockphoto_4871997-world-flag-buttons-india.jpg&imgrefurl=http://www.istockphoto.com/file_closeup/illustrations-vectors/vector-icons/4871997-world-flag-buttons-india.php?id=4871997&usg=__aWUPaXTQ0ue9wHrG7br4iZj9XhY=&h=380&w=380&sz=42&hl=en&start=3&itbs=1&tbnid=t3AjWZSTn6KeCM:&tbnh=123&tbnw=123&prev=/images?q=india+button+flag&hl=en&gbv=2&tbs=isch:1http://www.google.co.in/imgres?imgurl=http://static-p4.fotolia.com/jpg/00/08/12/93/110_F_8129324_L5k79lATguHvRCPjDp6EjwqRdj4soqT0.jpg&imgrefurl=http://www.fotolia.com/tag/Taoism&usg=__OLJAwOKJ6zpG0TPnSCfBzyX4wSg=&h=110&w=110&sz=12&hl=en&start=9&itbs=1&tbnid=UrD2nCgNZMnp6M:&tbnh=85&tbnw=85&prev=/images?q=china+button+flag&hl=en&gbv=2&tbs=isch:1http://www.google.co.in/imgres?imgurl=http://upload.wikimedia.org/wikipedia/commons/6/67/Indonesia-orb.png&imgrefurl=http://commons.wikimedia.org/wiki/File:Indonesia-orb.png&usg=__FhqolDg3rVjUXs_dXlo99LO4r0k=&h=128&w=128&sz=11&hl=en&start=10&itbs=1&tbnid=Io7PTTOy8asuyM:&tbnh=91&tbnw=91&prev=/images?q=indonesia+button+flag&hl=en&gbv=2&tbs=isch:1http://www.google.co.in/imgres?imgurl=http://www.foggodyssey.com/wp-content/uploads/2010/02/Thailand-flag-button.png&imgrefurl=http://www.foggodyssey.com/where-i-have-been/&usg=__WywSAEu9XQ1TXd5AkeCPqlqp-BY=&h=256&w=256&sz=46&hl=en&start=10&itbs=1&tbnid=JfMvj6VaUav_jM:&tbnh=111&tbnw=111&prev=/images?q=thailand+button+flag&hl=en&gbv=2&tbs=isch:1http://www.google.co.in/imgres?imgurl=http://img.tamtay.vn/files/phim22com/resize_1239982177_1230476641-ist1_4872164-world-flag-button-vietnam[1].jpg&imgrefurl=http://photo.tamtay.vn/photo/view/118654/PHIM22.html&usg=__3nAVn3oDbONuidGEbEgGPdXHB58=&h=200&w=200&sz=23&hl=en&start=15&itbs=1&tbnid=pfiVmEIMYycQSM:&tbnh=104&tbnw=104&prev=/images?q=vietnam+button+flag&hl=en&sa=N&gbv=2&ndsp=20&tbs=isch:1
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    Asia Centre

    for e Learning

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    Asia Centre for e-Learning (ACE) was established under the

    auspices of ACD.

    ACE is responsible for the management of MEdO.

    ACE seeks to promote e-learning initiatives in the region, establish

    strategic links with institutions in the creation of e-content, develop

    policies and standards, provide a repository of e-learning

    technologies, and training and consultancy services.

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    AeU Future Expansion

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    62AeU All Rights Reserved

    Bahrain

    CambodiaIndia

    Maldives

    Vietnam

    Yemen

    Singapore

    Indonesia

    Sri Lanka

    Myanmar

    Philippines

    Pakistan

    Kazakhstan

    Thailand

    Turkey

    China

    MyanmarSaudi Arabia

    Syria

    Qatar

    Palestinian

    Territories

    Oman

    Lebanon

    Kyrgyzstan

    Laos

    Kuwait

    Japan

    Iraq

    East Timor

    Iran

    Bangladesh

    ArmeniaBhutan

    TajikistanAzerbaijan

    Afghanistan Turkmenistan

    Existing

    Expanding

    Future

    EXISTING, EXPANDING & FUTURE

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    Accelerating Our

    MomentumAcross Asia

    AeU will actively promote e-education efforts to

    meet the human capacity needs of Asia in the

    21st century through its flexible and innovative

    learning platform.

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    THANK YOU