perancangan buku ilustrasi mengenai panduan …

18
PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN MELATIH SENSORIK DAN MOTORIK ANAK USIA DINI DI RUMAH Tugas Akhir Ditulis sebagai syarat untuk memperoleh gelar Sarjana Desain (S.Ds.) Nama : Dea Siti Hasna NIM : 00000014962 Program Studi : Desain Komunikasi Visual Fakultas : Seni dan Desain UNIVERSITAS MULTIMEDIA NUSANTARA TANGERANG 2020

Upload: others

Post on 02-Dec-2021

21 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

PERANCANGAN BUKU ILUSTRASI MENGENAI

PANDUAN MELATIH SENSORIK DAN MOTORIK

ANAK USIA DINI DI RUMAH

Tugas Akhir

Ditulis sebagai syarat untuk memperoleh gelar Sarjana Desain (S.Ds.)

Nama : Dea Siti Hasna

NIM : 00000014962

Program Studi : Desain Komunikasi Visual

Fakultas : Seni dan Desain

UNIVERSITAS MULTIMEDIA NUSANTARA

TANGERANG

2020

Page 2: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …
Deaa 12
Page 3: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …
Page 4: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

iv

KATA PENGANTAR

Puji syukur kepada Allah SWT atas segala karunia, rahmat dan berkat

Nya, sehingga penulis dapat menyelesaikan tugas akhir “Perancangan Buku

Ilustrasi Mengenai Panduan Melatih Sensorik Dan Motorik Anak Usia Dini Di

Rumah”. Tugas akhir ini disusun untuk memenuhi syarat kelulusan dan

memperoleh Sarjana Desain Fakultas Seni dan Desain di Universitas Multimedia

Nusantara.

Penulis mengangkat topik ini dikarenakan banyak orang tua yang perlu

mengetahui informasi dan cara melatih perkembangan sensorik dan motorik anak

usia dini sesuai tahapan usia. Sehingga tidak terjadinya dampak berupa

keterlambatan perkembangan stimulus sensorik dan juga motorik, salah satu

dampak lain yaitu “Speech Delay”. Dari hal tersebut, penulis bertujuan untuk

memberikan informasi mengenai panduan perkembangan sensorik dan motorik,

cara melatih anak dalam mengembangan sensorik motorik kepada orang tua dan

solusi dengan membuat tugas akhir ini. Penulis berharap agar tugas akhir dapat

bermanfaat bagi Universitas Multimedia Nusantara, Pembaca, dan juga penulis.

Dalam proses pengerjaan Tugas Akhir tentunya penulis dengan hati yang

paling dalam menyampaikan rasa terima kasih terhadap orang-orang yang telah

terlibat, mendukung, membimbing dan bersedia meluangkan waktu untuk

membantu dalam pengerjaan tugas akhir ini, yaitu sebagai berikut:

1. Mohammad Rizaldi, S.T., M.Ds., selaku Ketua Program Studi Desain

Komunikasi Visual.

Page 5: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …
Deaa 12
Page 6: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

vi

ABSTRAKSI

Anak usia dini 2-6 tahun masa di mana seorang anak sedang mengalami tahapan tumbuh kembang sensorik dan motorik. Namun, masih banyak anak usia dini yang mengalami dampak dari kurangnya stimulus sensorik dan motorik. Hal ini dikarenakan kurangnya pengetahuan orang tua terhadap tumbuh kembang sensorik dan motorik anak, tidak hanya itu kurangnya stimulus beserta observasi dan screnning dari latihan sensorik dan motorik yang diberika kepada anak. Hasil penelitian akan dikemas dalam bentuk media informasi berupa buku ilustrasi yang ditujukan kepada orang tua agar menambah edukasi mengenai pelatihan tumbuh kembang sensorik dan motorik. Menggunakan metode penelitian mix metode yaitu wawancara, observasi, studi eksisting, dan kuesioner. Metode perancangan menggunakan teori dari Guan yaitu gridding, selection of font, color, dan arragment of image. Big idea yaitu “genggam masa kini, topang masa nanti”, ilustrasi secara doodle dan digital. Kata kunci: Anak usia dini, sensorik dan motorik, orang tua, buku

Page 7: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

vii

ABSTRACT

Early childhood 2-6 years when a child is experiencing stages of sensory and motor development. In the process of sensory and motor development in early childhood, parents need the role of education in the stages of sensory and motor growth and then provide stimulation in the form of sensory and motor exercises so that the child is able to look after himself and the child is ready for the next level, namely elementary school. However, there are still many young children who experience the effects of a lack of sensory and motor stimuli. This is due to the lack of parental knowledge about the sensory and motoric development of children, not only the lack of stimulus along with the meaning of sensory and motoric exercises given to children. The results of the research will be packaged in the form of information media in the form of illustrated books aimed at parents in order to increase education about sensory and motor development training. Using a mix of research methods, namely interviews, observations, existing studies, and questionnaires. The design method uses the theory of Guan, namely gridding, selection of fonts, colors, and arrangement of images. Big idea is "hand-holding the present, support the future", doodle and digital illustrations. Keywords: Early childhood, sensory and motoric, parents, books

Page 8: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

viii

DAFTAR ISI

LEMBAR PERNYATAAN TIDAK MELAKUKAN PLAGIAT ..................... II

HALAMAN PENGESAHAN TUGAS AKHIR ............................................... III

KATA PENGANTAR ......................................................................................... III

ABSTRAKSI ....................................................................................................... VI

ABSTRACT ......................................................................................................... VII

DAFTAR ISI .................................................................................................... VIII

DAFTAR GAMBAR .......................................................................................... XII

DAFTAR TABEL ........................................................................................... XVII

DAFTAR LAMPIRAN ................................................................................. XVIII

BAB I PENDAHULUAN ....................................................................................... 1

1.1. Latar Belakang ......................................................................................... 1

1.2. Rumusan Masalah .................................................................................... 3

1.3. Batasan Masalah ...................................................................................... 3

1.4. Tujuan Tugas Akhir ................................................................................. 4

1.5. Manfaat Tugas Akhir ............................................................................... 4

BAB II TINJAUAN PUSTAKA ........................................................................... 6

2.1. Sensorik.................................................................................................... 6

2.1.1. Pengertian Sensorik ..................................................................... 6

2.1.2. Bagian Sensorik ........................................................................... 6

Page 9: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

ix

2.1.3. Perkembangan Sensorik Pada Anak Usia Dini ............................ 7

2.1.4. Aktivitas Melatih Sensorik Pada Anak Usia Dini ........................ 7

2.2. Motorik .................................................................................................... 8

2.2.1. Pengertian Motorik ...................................................................... 8

2.2.2. Jenis Motorik ............................................................................... 8

2.2.3. Perkembangan Motorik Pada Anak Usia Dini ............................. 9

2.2.4. Aktivitas Melatih Motorik ......................................................... 10

2.3. Anak Usia Dini ...................................................................................... 11

2.3.1. Pengertian Anak Usia Dini ........................................................ 11

2.3.2. Perkembangan Anak Usia Dini .................................................. 12

2.4. Buku ....................................................................................................... 14

2.4.1. Pengertian Buku ......................................................................... 14

2.4.2. Bagian Buku ............................................................................... 14

2.4.3. Fungsi Buku ............................................................................... 16

2.4.4. Jenis Buku .................................................................................. 17

2.5. Jurnal ...................................................................................................... 17

2.5.1. Pengertian Jurnal ........................................................................ 17

2.5.2. Jenis Jurnal ................................................................................. 18

2.6. Perancangan ........................................................................................... 18

2.6.1. Prinsip Desain ............................................................................ 18

2.6.2. Ilustrasi ....................................................................................... 20

2.6.3. Tipografi .................................................................................... 23

2.6.4. Warna ......................................................................................... 26

Page 10: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

x

2.6.5. Layout ........................................................................................ 29

2.6.6. Media Informasi ......................................................................... 32

2.6.7. Grid ............................................................................................ 34

BAB III METODOLOGI ................................................................................... 40

3.1. Metodologi Pengumpulan Data ............................................................. 40

3.1.1. Kualitatif .................................................................................... 40

3.1.2. Kuantitatif .................................................................................. 59

3.1.3. Kesimpulan Pencarian Data ....................................................... 66

3.2. Metodologi Perancangan ....................................................................... 67

BAB IV STRATEGI DAN ANALISIS PERANCANGAN .............................. 69

4.1. Strategi Perancangan .............................................................................. 69

4.1.1. Perancangan Judul ..................................................................... 75

4.1.2. Gridding ..................................................................................... 75

4.1.3. Selection of Fonts ....................................................................... 79

4.1.4. Arrangement of Image ............................................................... 83

4.1.5. Combination of Colors ............................................................... 94

4.1.6. Perancangan Cover .................................................................... 98

4.1.7. Perancangan Merchandise ....................................................... 101

4.1.8. Perancangan Gimmick ............................................................. 104

4.1.9. Perancangan Media Promosi .................................................... 108

4.2. Analisis Perancangan ........................................................................... 114

4.2.1. Analisis Buku ........................................................................... 114

Page 11: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xi

4.2.2. Analisis Cover .......................................................................... 121

4.2.3. Analisis Merchandise ............................................................... 122

4.2.4. Analisis Gimmick ..................................................................... 127

4.2.5. Analisis media promosi ............................................................ 130

4.3. Budgeting ............................................................................................. 133

BAB V KESIMPULAN DAN SARAN ............................................................. 136

5.1. Kesimpulan .......................................................................................... 136

5.2. Saran .................................................................................................... 138

DAFTAR PUSTAKA ....................................................................................... XIX

Page 12: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xii

DAFTAR GAMBAR

Gambar 2.1. Komponen Buku ............................................................................... 16

Gambar 2.2. Balance .............................................................................................. 18

Gambar 2.3. Emphasis ........................................................................................... 19

Gambar 2.4. Unity .................................................................................................. 19

Gambar 2.5. Scale .................................................................................................. 20

Gambar 2.6. Teknik Ilustrasi Menggambar & Melukis ......................................... 22

Gambar 2.7. Teknik Iustrasi Digital ...................................................................... 22

Gambar 2.8. Font Serif ........................................................................................... 23

Gambar 2.9. Font San-Serif ................................................................................... 24

Gambar 2.10. Font Display & Dekorativ ............................................................... 24

Gambar 2.11. Font Script ....................................................................................... 25

Gambar 2.12. CMYK & RGB ............................................................................... 26

Gambar 2.13. Skema Warna .................................................................................. 27

Gambar 2.14. Komponen Buku ............................................................................. 31

Gambar 2.15. Komponen Buku ............................................................................. 35

Gambar 2.16. Single Coloum ................................................................................. 36

Gambar 2.17. Multicolumn Grids .......................................................................... 36

Gambar 2.18. Modular Grids ................................................................................. 37

Gambar 2.19. Hirarchical Grids ............................................................................ 37

Gambar 2.20. Baseline Grids ................................................................................. 38

Gambar 2.21. Compound Grids ............................................................................. 39

Gambar 3.1. Wawancara Sri Damayanti, S. Psi., M.Psi ........................................ 41

Page 13: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xiii

Gambar 3.2. Observasi I ........................................................................................ 45

Gambar 3.3. Observasi II ....................................................................................... 46

Gambar 3.4. Observasi III ...................................................................................... 48

Gambar 3.5. Studi Eksisting I ................................................................................ 50

Gambar 3.6. Studi Eksisting II ............................................................................... 52

Gambar 3.7. Studi Eksisting III ............................................................................. 54

Gambar 3.8. Studi Eksisting IV ............................................................................. 56

Gambar 3.9. Studi Eksisting IV ............................................................................. 58

Gambar 3.10. Rumus Slovin .................................................................................. 60

Gambar 4. 1. Riset visual berkaitan dengan ibu dan anak………………………………..69

Gambar 4. 2. Mindmapp Big Idea .......................................................................... 70

Gambar 4. 3. Mindmapp Breakdown Big Idea ...................................................... 71

Gambar 4. 4. Konsep Perancanga Buku ................................................................ 72

Gambar 4. 5. Mindmap .......................................................................................... 76

Gambar 4. 6. Katern Susunan ................................................................................ 78

Gambar 4. 7. Kateren ............................................................................................. 79

Gambar 4. 8. Font Awal ......................................................................................... 80

Gambar 4. 9. Hasil Pemilihan Font ...................................................................... 80

Gambar 4. 10. Font awal ....................................................................................... 81

Gambar 4. 11 Penambahan Elemen Pada Font ..................................................... 81

Gambar 4. 12. Ukuran Bodcopy Awal .................................................................. 82

Gambar 4. 13. Font Perancangan Buku ................................................................ 82

Gambar 4. 14. Moodboard ..................................................................................... 83

Page 14: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xiv

Gambar 4. 15. Perancangan Awal Layout Dan Ilustrasi ........................................ 84

Gambar 4. 16. Perancangan Ulang Layout dan Penempatan Karakter dan Teks .. 85

Gambar 4. 17. Penempatan Ilustrasi dan Teks Pada Halaman .............................. 85

Gambar 4. 18. Penempatan Trivia Pada Halaman ................................................. 86

Gambar 4. 19. Layout Perancangan ...................................................................... 87

Gambar 4. 20. Refrensi Visual .............................................................................. 88

Gambar 4. 21. Sketsa Manual Ilustrasi ................................................................. 88

Gambar 4. 22. Hasil Digital .................................................................................. 89

Gambar 4. 23. Sketsa Manual Ilustrasi .................................................................. 90

Gambar 4. 24. Proses Digital Karakter Anak ....................................................... 91

Gambar 4. 25. Hasil Revisi Karakter Bayi ............................................................ 91

Gambar 4. 26. Proses Digital Karakter Ibu ........................................................... 93

Gambar 4. 27. Perancangan Visual Ikon ................................................................ 94

Gambar 4. 28. Perancangan Visual Ikon dua ......................................................... 94

Gambar 4. 29. Palet Warna Awal .......................................................................... 95

Gambar 4. 30. Palet Warna .................................................................................... 95

Gambar 4. 31. Warna Bab 4 ................................................................................... 96

Gambar 4. 32. Warna Halaman Pendukung ........................................................... 97

Gambar 4. 33. Warna Bab 3 ................................................................................... 97

Gambar 4. 34. Warna Bab 1 ................................................................................... 98

Gambar 4. 35. Warna Bab 2 ................................................................................... 98

Gambar 4. 36. Sketsa Cover .................................................................................. 99

Gambar 4. 37. Layout Cover ................................................................................ 100

Page 15: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xv

Gambar 4. 38. Alternatif Cover ........................................................................... 100

Gambar 4. 39. Cover Buku Akhir ........................................................................ 101

Gambar 4. 40. Perancangan Desain Sticker ......................................................... 102

Gambar 4. 41. Perancangan Desain Pembatas Buku ........................................... 103

Gambar 4. 42. Perancangan Desain Pin ............................................................... 103

Gambar 4. 43. Perancangan Desain Totebag ....................................................... 105

Gambar 4. 44. Desain Totebag ............................................................................ 105

Gambar 4. 45. Hasil Desain Totebag ................................................................... 106

Gambar 4. 46. Perancangan Apron ...................................................................... 107

Gambar 4. 47. Hasil Akhir Apron ........................................................................ 107

Gambar 4. 48. Desain Pulpen .............................................................................. 108

Gambar 4. 49. Penempata Desain Pada Pulpen ................................................... 108

Gambar 4. 50. Hasil Akhir Desain Pulpen ........................................................... 108

Gambar 4. 51. Sketsa Awal Media Promosi ........................................................ 109

Gambar 4. 52. Ikon Media Promosi ..................................................................... 110

Gambar 4. 53. Proses Perancangan Instagram Story ........................................... 111

Gambar 4. 54. Hasil Akhir Desain dan Mockup Instagram Story ....................... 111

Gambar 4. 55. Web Banner .................................................................................. 112

Gambar 4. 56. Hasil Akhir Web Banner dan Mockup ......................................... 113

Gambar 4. 57. Proses Perancangan x-banner ...................................................... 113

Gambar 4. 58. Desain x-banner dan Mockup ...................................................... 114

Gambar 4. 59. Desain Analisis Buku ................................................................... 115

Gambar 4. 60. Grid Modular ............................................................................... 116

Page 16: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xvi

Gambar 4. 61. Hasil Grid Modular ...................................................................... 117

Gambar 4. 62. Analisis Judul Font A Calling ...................................................... 118

Gambar 4. 63. Penerapan Font A Calling Pada Halaman .................................... 118

Gambar 4. 64. Penggabungan Elemen Visual Dengan Tipografi ........................ 119

Gambar 4. 65. Penerapan Font A Messy Cactus ................................................. 119

Gambar 4. 66. Analisis Ilustrasi Pada Buku ........................................................ 120

Gambar 4. 67. Contoh Penerapan Ilustrasi .......................................................... 121

Gambar 4. 68. Analisis Cover Buku .................................................................... 122

Gambar 4. 69. Aanalisis Sticker ........................................................................... 123

Gambar 4. 70. Analisis Sticker ............................................................................ 124

Gambar 4. 71. Pembatas Buku ............................................................................. 125

Gambar 4. 72. Analisis Pin .................................................................................. 126

Gambar 4. 73. Analisis Totebag .......................................................................... 127

Gambar 4. 74. Analisis Apron .............................................................................. 129

Gambar 4. 75. Analisis Pulpen ............................................................................ 130

Gambar 4. 76. Analisis Promosi Instagram Story ............................................... 131

Gambar 4. 77. Analisis Web Banner .................................................................... 132

Gambar 4. 78. Analisis x-banner ......................................................................... 133

Gambar 4. 79. Plano ............................................................................................. 133

Page 17: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xvii

DAFTAR TABEL

Tabel 2.1. Tabel Komponen Buku ......................................................................... 14

Tabel 2.2. Tabel Komponen Layout ...................................................................... 31

Tabel 3.1. Tabel Studi Eksisting I .......................................................................... 50

Tabel 3.2. Tabel Studi Eksisting II ........................................................................ 52

Tabel 3.3. Tabel Studi Eksisting III ....................................................................... 54

Tabel 3.4. Tabel Studi Eksisting IV ....................................................................... 56

Tabel 3.5. Tabel Studi Eksisting IV ....................................................................... 58

Tabel 4. 1. Susuna Konten…………………………………………………………………………..77

Tabel 4. 2. Sketsa Bayi .......................................................................................... 90

Tabel 4. 3. Sketsa Ibu ............................................................................................. 92

Tabel 4. 4. Tabel Budgeting Buku ....................................................................... 134

Tabel 4. 5. Tabel Budgeting Media Gimmick, Merchandise, dan Promosi ......... 135

Page 18: PERANCANGAN BUKU ILUSTRASI MENGENAI PANDUAN …

xviii

DAFTAR LAMPIRAN

LAMPIRAN A: LAMPIRAN BIMBINGAN ............................................... XXII

LAMPIRAN B: MINDMAPING .................................................................... XXI

LAMPIRAN C: DOKUMENTASI PENGUMPULAN DATA ................ XXVII

Deaa 12
Deaa 12
XXVI