beyond linkedin
TRANSCRIPT
with
Mitch Miles
YOUR #1 PROFESSIONAL “PERSONAL BRANDING” PLATFORM
REMEMBERto take LinkedIn 1 mile at a time
2nd Impressions
WARM SMILEEYE CONTACT DRESS FIRM HANDSHAKE BODY POSTURE
IS
LinkedIn’s mission is connecting the world's professionals to make them more productive and successful.
Founded: May 2003
IS YOUR ONLINE
BUSINESS CARD
Statistics
WHY?
2 NEW MEMBERS JOIN LINKEDIN EVERY SECOND.
415+ Million Members
in 200+ Countries
• 71% of online American adults use Facebook• 28% of adults on the internet use LinkedIn• 28% of adults on the internet use Pinterest• 26% of adults on the internet use Instagram• 23% of adults on the internet use Twitter
students and recent college graduates
What is LinkedIn's fastest-growing demographic:
7+ MILLION COMPANY PROFILES
2.9 MILLION IN U.S.A.
1+ MILLION LINKEDIN GROUPS
DOES
WORK
– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
6 Mile Markers For LinkedIn Success
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary 4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position7. 2 Past Employment Positions
All Star Profile
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary with Specialties4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position 7. 2 Past Employment Positions
I help X do Y so that Z.
Professional LinkedIn Headline
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary Serves as Your
Personal Brand Statement 4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position 7. 2 Past Employment Positions
Build YOUR LinkedIn Network
• Upload contacts from your email provider
• Connect with Classmates
• Connect with Co-Workers
For Additional Social Media Coaching, please visit Mitch Miles and the 26.2 Group at the following
@mitchmiles - Twitterwww.mitchmiles262.com - Web
LinkedIn.com/in/mitchmiles – [email protected] email
