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OUR

REACH

OUR

REACH

No1

Malay, Chinese, English and Tamil

15.8MIL(78.2% Reach)

Consumers

Peninsular Malaysia

Source: GfK Radio Audience Measurement(RAM) Wave 1,2018

MALAY

10.4 MIL

WEEKLY

CONSUMERS

77.9 %

ENGLISH

3.2 MIL

WEEKLY

CONSUMERS

88.9 %

CHINESE

3.0 MIL

WEEKLY

CONSUMERS

67.3 %

TAMIL

1.3 MIL

WEEKLY

CONSUMERS

79.7 %


Perlis & Kedah

1,284,000

Kelantan

1,126,000 Terengganu

782,000

Penang

861,000

Perak

1,805,000

Pahang

1,097,000KL & Selangor

5,248,000 Negeri Sembilan

849,000

Malacca

577,000 Johor

2,184,000

15.8MILConsumers

NORTH 3,950,000

SOUTH 2,761,000

EAST

COAST 3,004,000

CENTRAL 6,097,000


Astro Radio reach

Perlis & Kedah

961,000

Kelantan

1,076,000 Terengganu

747,000

Penang

418,000

Perak

1,059,000

Pahang

869,000KL & Selangor


523,000

Malacca

350,000 Johor

1,495,000

10.4MILConsumers

NORTH 2,438,000

SOUTH 1,845,000

EAST

COAST 2,692,000

CENTRAL 3,441,000


Perlis & Kedah

166,000

Kelantan

37,000 Terengganu

43,000

Penang

276,000

Perak

487,000

Pahang



181,000

Malacca

143,000 Johor

402,000

3.0MILConsumers

NORTH 930,000

SOUTH 545,000

EAST

COAST 235,000

CENTRAL 1,276,000


Perlis & Kedah

229,000

Kelantan

152,000 Terengganu

129,000

Penang

160,000

Perak

379,000

Pahang



216,000

Malacca

116,000 Johor

379,000

3.2MILConsumers

NORTH 769,000

SOUTH 494,000

EAST

COAST 463,000

CENTRAL 1,469,000


Perlis & Kedah

106,000

Kelantan

8,000 Terengganu

0

Penang

84,000

Perak

188,000

Pahang

33,000KL & Selangor

614,000 Negeri Sembilan

84,000

Malacca

52,000 Johor

126,000

1.3MILConsumers

NORTH 378,000

SOUTH 178,000

EAST

COAST 42,000

CENTRAL 698,000


OUR

REACH

Cumulative Audience #(‘000)

3,440

2,317

1,414

LISTENERSHIP

6AM – 10AM

2,547

1,746

1,275

LISTENERSHIP

10AM – 1PM

2,498

1,6261,196

LISTENERSHIP

1PM – 4PM

3,438

2,555

1,426

LISTENERSHIP

4PM – 8PM

2,154

1,4511,011

LISTENERSHIP

8PM – 12AM

Malay Brands:

Weekday Listenership - All People 10+

Weekday listeners (Mon to Fri)/Gegar (Sun to Thu)



1,356

441

LISTENERSHIP

6AM – 10AM

1,039

323

LISTENERSHIP

10AM – 1PM

830

361

LISTENERSHIP

1PM – 4PM

1,355

427

LISTENERSHIP

4PM – 8PM

789

199

LISTENERSHIP

8PM – 12AM




1,028

372390

LISTENERSHIP

6AM – 10AM

680

217245

LISTENERSHIP

10AM – 1PM

765

205245

LISTENERSHIP

1PM – 4PM

1,141

393352

LISTENERSHIP

4PM – 8PM

758

181205

LISTENERSHIP

8PM – 12AM






LISTENERSHIP

6AM – 10AM

653

LISTENERSHIP

10AM – 1PM

551

LISTENERSHIP

1PM – 4PM

419

LISTENERSHIP

4PM – 8PM

768

LISTENERSHIP

8PM – 12AM

479

OUR

REACH

47%

55%

30 – 39Years

21% 17%

72%

40 – 49Years

14% 19% 16% 16% 69% 7% 11% 53% 12%

57%

20 – 29Years

67% 53% 11% 20% 57%

10 – 19Years

20% 20% 25% 27%

50+Years

9% 14% 17% 31% 4% 7% 31%

6,764 2,430 2,3674,944 2,746 838 813 716 1,296(Cume'000)


> 3K – 5KHHI

40% 40% 31%

≤ 3KHHI

36% 36% 56%

> 5KHHI

24% 24% 13%

33% 30% 34%

23% 26% 24%

44% 44% 42%

24% 24% 40%

25% 16% 41%

50% 60% 19%

6,764 2,430 2,3674,944 2,746 838 813 716 1,296(Cume'000)


STUDENTS 27% 21% 24% 20% 21% 41% 31% 30% 19%

BLUE COLLAR 24% 26% 32% 20% 24% 17% 13% 9% 27%

OTHER WHITE COLLAR

16% 16% 10% 13% 8% 12% 13% 11% 11%

PMAT’s (PMEB’s)

14% 14% 7% 20% 21% 20% 34% 34% 13%

OTHERS 19% 23% 27% 28% 26% 10% 10% 16% 30%

6,764 2,430 2,3674,944 2,746 838 813 716 1,296(Cume'000)


OUR

REACH

ZAYAN appeals to the modern Muslim community by

serving them with contemporary content consisting of

the latest fashion, technology, entertainment and

lifestyle. All the while still holding true to the timeless

creed of their faith

Brand Positioning:

#indahdihati

Target Audience:

18 – 34 year olds (Modern Muslims)

Language:

Malay

71,857Average Monthly Unique Page Views

(April 2018)Page views is the total number of pages viewed.

Repeated views of a single page are counted.

45,890Average Unique Visitors

(April 2018)Unique Visitors is the number of unduplicated

(counted only once) visitors to ZAYAN website over

the course of specified time period.

WEB STATISTICS

106,365Social Media Followers*

23.3 MillionVideo Views**

584,572Engagement***

116,285Total Sessions Streaming

(April 2018)

59,806Total Unique Streaming

(April 2018)

SOCIAL MEDIA

(*Source: Total followers on Facebook, Instagram - April 2018 )(** Source: Facebook, Youtube , Instagram – Upto April 2018)(***Source: Facebook – Last 28 Days – 1st-28th April)

Catriona Ross

Pelakon wanita yang berhijrah,

mendapat hidayah melalui pengalaman

yang sangat istimewa. Turut

dikurniakan cahaya mata autism dan

masih tabah menghadapi dugaan

hidup.

Sri Mahayuni

Seorang gadis muda yang kisahnya di

Viralkan kerana dikatakan memiliki

personaliti yang tidak bersesuaian

dengan kerjayanya iaitu seorang

pengawal keselamatan.

Mat Dan

Seorang pengembara (Backpackers)

dari England yang jatuh hati dengan

Malaysia dan Islam. Fasih bertutur

dalam loghat Terengganu dan kini telah

menjadi hos popular di Malaysia.

Ustaz Don

Terkenal sebagai pendakwah muda

yang memiliki karakter yang disenangi

golongan remaja. Memberi pendapat

yang menarik mengenai kematian

vokalis utama Linkin Park.

Zarina Zainuddin

Pelakon Wanita Veteran yang begitu

tabah membesarkan anak autism walau

mendapat kecaman dan ujian yang

pelbagai.

Uncle Kuan

Aktivis sosial yang juga dikenali

sebagai Uncle Kentang kerana sentiasa

memberi sedekah kentang kepada

orang yang dilanda kesusahan. Beliau

juga memperkenalkan sewa van

jenazah dengan harga RM 1.

https://www.facebook.com/zayan.my/videos/578276692534911/






GOXUAN is a new cool, hip digital-first entertainment

brand set to connect and engage with today’s Chinese

digital natives through the creation of compelling online

content that’s distinctive and sharable.

Brand Positioning:

够Fun (GO FUN)

Target Audience:

12 - 24 year olds (Chinese)

Language:

Mandarin

150,991Average Monthly Unique Page Views

(April 2018)Page views is the total number of pages viewed.

Repeated views of a single page are counted.

110,241Average Unique Visitors

(April 2018)Unique Visitors is the number of unduplicated

(counted only once) visitors to ZAYAN website over

the course of specified time period.

WEB STATISTICS

181,000Social Media Followers*

11.9 MillionVideo Views**

1,230,356Engagement***

61,551Total Sessions Streaming

(April 2018)

19,496Total Unique Streaming

(April 2018)

SOCIAL MEDIA

(*Source: Total followers on Facebook, Instagram - April 2018 )(** Source: Facebook, Youtube , Instagram – uptoApril 2018)(***Source: Facebook – Last 28 Days – 1st-28th April)

GOXUAN College Tournament

GOXUAN invaded different colleges and

universities for game challenge.

Announcers recruited college students

to win the Battle

Catherine 30 days Dance Challenge

Catherine always have problem to

dance on stage and she’s taking up

challenge from Joe to learn to dance in

30 days - The video shows off her result

of improvement

Big Bang Dance Cover

The Korean Boy group was having their

farewell concert in Seoul before the members

starting their military service. A dance cover

video was produced by GOXUAN announcers

to tribute to the most legendary pop group.

Top 5 offff – Mirror Mirror in the world..

Joe and Catherine highlighted the 5 fun

and related things people always do in

front of mirror

(Guys admire their reflection 23 times a

day, while women glance only 16 times)

Go Lepak – Durian Cendol

Durian and Cendol are Malaysian’s all

time favourite. Will it taste good if

Durian mixed into Cendol?

Top 5 offff - The annoying couple

We all knew some annoying couple and

what they do could be super annoying.

The vides shows some of the most

annoying things couples can do

https://www.facebook.com/goxuan/videos/10156054670766855/






Monthly Facebook Reach

278.1 MIL

Social Media Fans

63.1MIL

Monthly Page Views

139.4 MIL

Monthly Unique Visitors

30.4 MIL

Source: Google Analytics Feb-Apr2018 Average I Facebook Insights, Apr 2018 I Social Media Followers : Facebook, Instagram & Twitter

Monthly Unique Visitors: 27.7 MIL

Social Media Followers: 45.5 MIL


Monthly Unique Visitors: 1.3M

Monthly Page Views: 3.7M

Social Media Followers: 6.9M

Monthly Facebook Reach: 8.1M

Lifestyle & Entertainment





News






Monthly Unique Visitors: 716K







Social Media Followers: 108K

Monthly Facebook Reach: 12K

Music Streaming


Monthly Page Views: 443K








Fashion





Automotive

Siakap KeliMonthly Unique Visitors: 1.0M





Saja KongsiMonthly Unique Visitors: 76K











Technology





Technology





Sports





Religious





Home & Living










Fashion





Parenting


Monthly Page Views: 46M



News


Monthly Page Views: 11M











Travel















Education























Social Media Followers: 1,1M

























Food
















Lifestyle & Entertainment Lifestyle & Entertainment Lifestyle & Entertainment Fashion

















Lifestyle & Entertainment Fashion Lifestyle & Entertainment


Monthly Unique Visitors: 811 K






Lifestyle & EntertainmentFashion





















Monthly Unique Visitors: 175 KSocial Media Followers: 2.9 MIL









Lifestyle & Entertainment Lifestyle & Entertainment


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