new business plan gadis melayu

Upload: nurul-nadia

Post on 06-Jul-2018

225 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/17/2019 New Business Plan Gadis Melayu

    1/35

    Fakulti Agro dan Sumber

    Asli

    Subject : Business plan Gadis Melayu

    Enterprise

    BY : Gadis Melayu Enterprise

    Date of submission : ! Marc" #$

  • 8/17/2019 New Business Plan Gadis Melayu

    2/35

    #

  • 8/17/2019 New Business Plan Gadis Melayu

    3/35

    Table of content

    Page

    Executive Summary 3

    Introduction 4-5

    Purpose 6

    Company Background 7

    !ner"Partner Background #-$

    %ocation o& t'e Business ()-((

    rgani*ation p+an (,-(5

    arketing P+an (6-,3

    perations P+an ,4-,7

    .inancia+ P+an ,#

    Conc+usion ,$

    /e&erences 3)

    Appendices 31-34

    %

  • 8/17/2019 New Business Plan Gadis Melayu

    4/35

    1.0 Executive summary

     0'e purpose o& 1adis e+ayu Enterprise prepares t'is executive summary is to state out

    t'e type o& product !'ic' o&&er to customers2 management o& cost and expect net pro&it o& t'e

     proect

    1adis e+ayu Enterprise is organi*ed y t'irteen memers and eac' o& t'em !it'

    di&&erent positions +ike 1enera+ anager2 ssistant2 Proect anager2 arketing2 perating2 and

    .inancia+ &ter spending a !eeks to discuss t'is proposa+2 1adis e+ayu Enterprise 'ad made up

    t'e mind to se++ 'kuih-muih'  and ice-cream &+oat during t'e usiness activities !eek 0'e purpose

    is t'at kuih-muih'  and ice-cream &+oat &u+&i++ t'e needs o& t'e customers and t'is usiness is easier 

    to e conducted i& compared !it' ot'er type o& usiness

    1adis e+ayu Enterprise p+ans to se++ t'e products in ataran 89 ecause t'ere are

    cro!ded most o& t'e time and many activities o&ten een carried out during t'e usiness

    activities In addition2 t'ere are a +ot o& student !i++ pass t'ere

    0'e !'o+e proect cost is aout / 5)) 0'is inc+udes t'e tota+ cost o& ice-cream !'ic'

    is / ,))2 kuih-muih'  cost / ()) and promotion cost / () Besides t'at2 .inancia+ 'as

    expected t'at / 35) !i++ e t'e net pro&it t'at gains &rom t'e sa+es

    n t'e ot'er 'and2 1adis e+ayu Enterprise !i++ o&&er a etter :ua+ity o& products and

    services &or t'e customer to &u+&i++ t'eir needs &rom time to time ;ence2 a++ o& t'e memer o& t'e

    1adis e+ayu Enterprise !i++ pu++ up t'e stock to ac'ieve t'e vision2 mission2 and oective

    &

  • 8/17/2019 New Business Plan Gadis Melayu

    5/35

    2.0 IT!"#$%TI"

    1adis e+ayu Enterprise 'ad operated t'e usiness during t'e Entrepreneuria+ uso&2 t'e proect anager are ?or ki+a kma t I*anim and &i*a I**ati t

    at ris2 t'e .inancia+ are ?or .ar'ana t =akaria and ?or'idaya' t =akaria2 arketing are

     ?or'idaya' t du+ %ati& 2 in *ureenan t ad =ain2

  • 8/17/2019 New Business Plan Gadis Melayu

    6/35

    'ig' :ua+ity o& attitude2 &airness2 understanding and generosity et!een management2 sta&&2

    customers

     0'ese are some in&ormation aout our usinessD

    •  ?ame o& company D 1adis e+ayu Enterprise

    •  ?ature o& usiness D .ood and rinks

    • Industry Pro&i+e D .oods and rinks

    • %ocation o& t'e usiness D ataran 9o+e 9ediaman 89 • ate o& usiness commencement D ,(t'  ,7t' ctoer ,)()

    • .actors in se+ecting t'e proposed usinessD

    i 0o improve students Eng+is' +eve+eg 0'e meaning and pronounciation o& +anguage

    ii Supp+y &ood to student 89 

    eg Students can eat various o& 'kuih-muih' and ice-cream &+oat

    • .uture prospects o& t'e usiness D 0'e usiness estimated !i++ gain pro&it and

    experiences

    3.0 &urpose of 'usiness &lan

    (

  • 8/17/2019 New Business Plan Gadis Melayu

    7/35

    Every usiness p+an is prepared !it' a particu+ar purpose in mind and t'is purpose must

     e state in a c+ear2 concise2 and co'erent manner

    0'ose peop+e2 !'o desire to start t'eir usiness2 actua++y are concentrating to gain t'e

     pro&it &rom t'e usiness in order to make sure t'eir usinesses are eing success

  • 8/17/2019 New Business Plan Gadis Melayu

    8/35

    Correspondence ddress !!!gadisme+ayu-entcomemai+ D gmeFya'oocom

    0e+ep'one ?umer )(,-34567#$

    .orm o& usinesses Enterprise Company

    ain activities Se++ 9ui'-mui' and ice-cream &+oat

    ate o& commencement ,("(",)((-,7"(",)((

    ate o& registration )(")("((

    /egistration ?umer Px-17#$#$-,3

     ?ame o& ank Bank Is+am

    Bank ccount ?umer )4546,67-$#7#7-73#6-#,3

    &!"#$%T 'A%*+!"$#

    9ui' mui'

    • Curry pu&& 

    • C'icken Samosa

    • 'otdog read

    •  'Cek Mek' 

    •  'roti goreng sardin' 

    Ice-cream &+oat

    • Gani++a ice-cream

    so&t drink D coke2 stra!erry2 orranges

    ,.0 'A%*+!"$# " &A!TE!

      ur company consists o& t'irteen memers Every memer in 1adis e+ayu Enterprise

    1E 'as t'eir o!n posts and :ua+i&ications

    )

    http://www.gadismelayu-ent.com/mailto:[email protected]:[email protected]://www.gadismelayu-ent.com/

  • 8/17/2019 New Business Plan Gadis Melayu

    9/35

    0'ese are t'e post t'at !e 'o+d in 1adis e+ayu EnterpriseD

    &ost 'ac/round

    1enera+ anager 

     ?ame

    geEducation

    Siti isya' t =a'ari

    ,) yearsegree o& science app+ication

    Bioindustri tec'no+ogy

    ssistant

     ?ame

    ge

    Education

    ;a'isa' t d>uso& 

    ,) ta'un

    egree o& science app+ication Bioindustri tec'no+ogy

    Proect anager (

     ?ame

    ge

    Education

     ?or ki+a kma t I*anim

    ,) years

    egree o& science app+ication Bioindustri tec'no+ogy

    Proect manager ,

     ?amege

    Education

    &i*a I**ati t at =in,) years

    egree o& science app+ication

    Bioindustri tec'no+ogy

    .inancia+ manager (

     ?amege

    Education

     ?or .ar'ana t =akaria,) years

    egree o& science app+ication

    Bioindustri tec'no+ogy

    ssistant o& &inancia+

    manager 

     ?amege

    Education

     ?or'idaya' t =akaria,) years

    egree o& science app+ication

    Bioindustri tec'no+ogy

    arketing

     ?ame

    geEducation

     ?or'idaya' t du+ ana& 

    ,) yearsegree o& science app+ication Bioindustri tec'no+ogy

    *

  • 8/17/2019 New Business Plan Gadis Melayu

    10/35

     ?ame

    geEducation

    in *ureen t d =ain

    ,) yearsegree o& science app+ication

    Bioindustri tec'no+ogy

     ?ame

    geEducation

  • 8/17/2019 New Business Plan Gadis Melayu

    11/35

    Based on .igure 5(2 !e 'ave c'ooses t'is +ocation ecause t'e +ocation is nearer to t'e

    source !e need !'ic' is e+ectricity in order to avoid t'e ice-creams me+ts Besides2 t'e reason

    !'y !e c'oose t'e +ocation is ecause o& its distance !it' our customer It is t'e most suita+e

    +ocation to approac' our customers ecause usua++y students !ait &or t'e us at t'e 'ut e&ore

    E+,-A+.E /F 0M1 2/S,E3

    2/S,E3 2/S,E3

    2/S,E32/S,E3

    4

    -

    E

    M

    5

    S

    4

    -

    E

    M

    5

    S

    F0,SA3 ./0-,

    Gadis Melayu

    Enterprise

    20,

  • 8/17/2019 New Business Plan Gadis Melayu

    12/35

    going to c+ass oreover2 t'e +ocation !e c'oose is t'e most strategic p+ace as it is nearest to t'e

    entrance o& 89 'oste+ So2 it is easier &or us to attract customer !'o cross t'e passage

    5.0 TE "!+AI6ATI" &A

    !6 GE+E-A3 B0S5+ESS DES.-54,5/+

    #

  • 8/17/2019 New Business Plan Gadis Melayu

    13/35

    7ision

    ur vision  is to introduce various o& @kuih-muih’ to 89 student and pu+ic In our 

    survey2 most o& our student more pre&er to eat &ast &ood t'an ‘kuih-muih’ So2 many student do

    not kno! ‘kuih-muih’ +ike @cek mekH 2samosa and ot'ers

    (ission

      Besides t'at2 our missions  are to se++ various ‘kuih-muih’ +ike curry pu&&2 c'icken

    samosa2 'otdog read2 @roti goreng sardine ’ and @cek mek’. Besides t'at2 !e a+so se++ ice-cream

    &+oat as our main product

    "b8ective

    ur oective are otained experience &rom t'is operationa+ usiness and our products

    s'ou+d e manage to attract a++ 89Hs student to uy it Besides t'at2 !e need to insti++ t'e va+ue

    o& co-operation and responsii+ity in a group during t'is period

    7, /1?I=0I?% C;/0

    /1?I=0I? C;/0 . CP?>

    %

    1E?E/% ?1E/ 

  • 8/17/2019 New Business Plan Gadis Melayu

    14/35

    SI0I IS>; BI?0I =;/I

    ;?IS; BI?0I >8S.

    -?/ 9I% 9 BI?0I I=?I

      -.I= I==0I BI?0I 0 /IS

    -?/;I>; B0 B8% %0I.

    -?/ ./;? BI?0I =9/I -I? =8/EE? B0 =I?

    -?/;I>; BI?0I =9/I -II B0 /S%I

    5.3 TA* A# #$TIE " +!"$& (E('E!

    +eneral (anaer

    &

    SSIS0?0

    P/EC0 ?1E/ 

    .I??CI%/9E0I?1

  • 8/17/2019 New Business Plan Gadis Melayu

    15/35

    0'e 1enera+ anager2 Siti isya' t *a'ari2 is in c'arge to p+an and monitor t'e strategic

     progress o& t'e usiness .or instance2 'e is assign t'e duties to a++ t'e group memers Besides

    t'at 'e is accounta+e &or t'e overa++ per&ormance o& t'e usiness

      Assistant

    0'e duties o& assistant2 ;anisa' t d >uso& to keep an up-to-date +ist o& names2 addresses and

    te+ep'one numers o& group memers in t'e organi*ation Besides t'at2 s'e is responsi+e to

    giving advice to 1enera+ anager and prepares a report o& t'e usiness proposa+ to t'e CE2 P

    r o'amed a'+an Ira'im

      &ro8ect (anaer

    0'e proect manager are t!o peop+e2 ?or ki+a kma t I*anim and &i*a I**ati t at ris are

    arrange organi*ation c'art to present t'e position and t'e duties o& t'e organi*ation memers In

    addition2 s'e a+so need to assign tasks and duties to t'e a++ memer o& organi*ation during t'e

     usiness activity !eeks .urt'ermore2 s'e need to consider t'at t'e remuneration o& a++ t'e

    memers2 'ence s'e necessary to prepare a remuneration p+an to +ist out sa+ary o& t'e memers o& 

    organi*ation

      inancial

    '

  • 8/17/2019 New Business Plan Gadis Melayu

    16/35

    0'e .inancia+2 ?or .ar'ana t =akaria and ?or 'idaya' t =akaria2 t'ey duties are

    determining t'e tota+ proect costs are needed2 c'oice o& sources o& &inancing and preparation

    o& &inancia+ proection in terms o& statements2 !'ic' inc+ude cas' &+o! 2income statement and

     a+ance s'eet .or instance2 a &inancia+ proect p+an inc+udes +isting out capita+ expense2 tota+

    revenue and expanses2 and expected t'e net pro&it t'at !i++ gain &rom t'e products

      (ar/etin

    0'e arketing2 ?or'idaya' t du+ %ati& 2 in *ureenan t ad =ain2

  • 8/17/2019 New Business Plan Gadis Melayu

    17/35

    customerHs needs and !ants !i++ e meet ut a+so 'o! t'e marketing e&&orts !i++ +ink !it' t'e

    operationa+2 administration and &inancia+ p+ans o& t'e same venture 0'ese p+ans s'ou+d e c+ear2

    :uanti&ied2 &ocused2 rea+i*e and agreed

    9.1 Introduction to t:e &roducts

    t 1adis e+ayu Enterprise2 !e se++ing 'kuih-muih' +ike curry pu&&2 c'icken samosa2

    'otdog read2 and @roti goreng sardine Hand@cek mek .

  • 8/17/2019 New Business Plan Gadis Melayu

    18/35

  • 8/17/2019 New Business Plan Gadis Melayu

    19/35

    compete !it' ot'er groups !'o se++ ice-creams &+oat too So2 to compete !it' t'em !e tried

    variety our product in se++ing ice-cream in order to attract more customers

  • 8/17/2019 New Business Plan Gadis Melayu

    20/35

    t'e is 1adis e+ayu Enterprise nearer to t'e students 'oste+ and it is easier &or t'em to get our

     product

      (ar/et s:are after entry of +adis (elayu Enterprise

    #6 ales orecast

    ur sa+es target are to &u+&i++ customersH needs and !ants as !e++ as ring pro&its

  • 8/17/2019 New Business Plan Gadis Melayu

    21/35

    money and manpo!er 0'ese are our sa+es target &or a !eekK

    'kuih-muih' 

    =A> I%E-%!EA(

    .+avor & Ice-cream ?uantity @ 1 day ?uantity or 5 day

    #

    0ypes & 'kuih-muih'  ?uantity @ 1 day ?uantity or 5 day

    Curry pu&& # 56

    C'icken Samosa () 7)

    'otdog read 3 ,(

    'Cek Mek'  4 ,#

    'roti goreng sardin'  () 7)

  • 8/17/2019 New Business Plan Gadis Melayu

    22/35

    C'oco+ate 4) cups ,#) cups

    Peppermint 4) cups ,#) cups

    Gani++a 4) cups ,#) cups

    >am 4) cups ,#) cups

    Stra!erry 4) cups ,#) cups

    9.5 (ar/etin trateies

    ##

  • 8/17/2019 New Business Plan Gadis Melayu

    23/35

    arketing executive periodica++y &aces urgent strategic marketing c'a++enges t'at can

    a&&ected t'e &uture o& usiness &or one !eeks ai+y decision t'en &it into t'e usiness group

    overa++ strategic marketing goa+s

    Sa+es strategies are needed in order to run t'e usiness as p+anned 0'e strategies are

    &ormu+ated ased on t'e product to e o&&ered2 t'e price to e c'arged2 and t'e promotion and

    distriution re:uired to ac'ieve t'e &orecasted sa+es

    Product

    It is not easy to produce a product2 t'us !e try to make our product +ook de+icious in

    order attracted our costumer

  • 8/17/2019 New Business Plan Gadis Melayu

    24/35

    Promotion

    0'is tactic can 'e+p us to introduce our product as soon as possi+e in !'o+e 89Hs

    territory It can de+iver our in&ormation sa+es as good as possi+e 0ype o& promotion t'at !e used

    are advertising2 pamp'+ets2 simp+e message service sms or ust y mout' to mout' Besides2

    !e a+so use t'e internet to spread up our usiness to ot'ers

    #&

  • 8/17/2019 New Business Plan Gadis Melayu

    25/35

    D e a l s 8 i t " t " e

    u p p l i e r o n g e t t i n g

    " e p r o d u c t s o f

    o n 9 r m

    i t " t " e

    u p p l i e r

    u a l i t y

    i n s p e c t

    i o n

    e l l

    " e

    t o r a g e o f t " e p r o d u c t s i n

    r e e ; e r 6 4 r o d u c t s 8 i l l b e k e e p

    l 6

    .0 "&E!ATI" &A

    9.1 Process Flow Chart

      Figure 9.1.1 : ctivity chart for supplier 'kuih-

    muih' 

    #'

  • 8/17/2019 New Business Plan Gadis Melayu

    26/35

    Figure 9.1.!: Process Flow Chart for "kuih-muih’

      ea+s !it' supp+iers

    Con&irm !it' supp+ier 

    Lua+ity inspection

      Se++ to t'e customer entrepreneur !eek 

      Storage o& product a&ter sa+es

    #(

  • 8/17/2019 New Business Plan Gadis Melayu

    27/35

    D e a l 8 i t " t " e

    s u p p l i e r o n g e t t i n g" e p r o d u c t < i c e =

    c r e a m >

    c o n 9 r m

    i t " t " es u p p l i e r

    g e t s t " e

    p r o d u c tr o m

    s u p p l i e r

    t o r a g e o f

    " er o d u c t s

    e f o r e

    a l e t " e p r o d u c t t o

    u s t o m e r d u r i n gn t r e p r e n e u r i a l ? s

    e e k

    t o r a g e

    f

    r o d u c tf t e r s e l l

    Figure 9.1.# : ctivity chart for ice$cream supplier

    #!

  • 8/17/2019 New Business Plan Gadis Melayu

    28/35

    Figure 9.1.%: &he Flow Chart of the 'ce$cream

    Deals 8it" t"e supplier on

    getting t"e products

    .on9rm 8it" t"e supplier

    Gets t"e products

    from t"e supplier

    Storage of t"eproduct

    uality of inspection After

    sales

      Sell t"e products

     

    Storage of t"e products after

    sales

    #)

  • 8/17/2019 New Business Plan Gadis Melayu

    29/35

    10.0 IA%IA &A

       ,"e capital 8e needed to operate our business is -M'$$6 Eac" group

    member s"ould paid -M'$ as t"e capital to e@pense t"e materials7 euipments and

    ot"ers 8ere needed in our business6

     Project Implementation Cost:

    Capita+ Expenditure

    • ac'ine "e:uipment D /,)))

    • .urniture D

    • Ge'ic+e D

    -Su tota+ D /,)))

    B

  • 8/17/2019 New Business Plan Gadis Melayu

    30/35

    -Total pro8ect  < !( 33.90

    11.0 %onclusion

     

    %$

  • 8/17/2019 New Business Plan Gadis Melayu

    31/35

    12.0 !eferencess

    >"ttp:8886sba6goCcategorynaCigation=structurestarting=managing=

    businessstarting=business8riting=business=plan

    #> "ttp:8886businesslink6goC6ukbdotgaction"ome

    %> "ttp:88868isegeek6com8"at=is=business=et"ics6"tm

    &> "ttp:8886e"o86cominfo!)'($'&risk=Cs=pro9t=business6"tml

    '> "ttp:8886e"o86com"o8!*#)#'&prepare=balance=s"eets=statements6"tml

    %

    http://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/writing-business-planhttp://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/writing-business-planhttp://www.businesslink.gov.uk/bdotg/action/homehttp://www.wisegeek.com/what-is-business-ethics.htmhttp://www.ehow.com/info_7856054_risk-vs-profit-business.htmlhttp://www.ehow.com/how_7928254_prepare-balance-sheets-statements.htmlhttp://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/writing-business-planhttp://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/writing-business-planhttp://www.businesslink.gov.uk/bdotg/action/homehttp://www.wisegeek.com/what-is-business-ethics.htmhttp://www.ehow.com/info_7856054_risk-vs-profit-business.htmlhttp://www.ehow.com/how_7928254_prepare-balance-sheets-statements.html

  • 8/17/2019 New Business Plan Gadis Melayu

    32/35

    Appendix

     ,"ere is some of our product

    ."ocolate mun

    %#

  • 8/17/2019 New Business Plan Gadis Melayu

    33/35

    puding

    samosa

    %%

  • 8/17/2019 New Business Plan Gadis Melayu

    34/35

    .urry pu 

    /ur banner

    %&

  • 8/17/2019 New Business Plan Gadis Melayu

    35/35