mumbai dabbawalas 11 1-16

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For Customers We Will Always Work For The Need Of Micro, Small And Medium Enterprises And For The Individual Entrepreneurs. We Will Always Learn, Upgrade And Develop Our Capacities To Serve Them, To Empower Them, To Develop Their Confidence And Make Them Successful And Happy In Life. Mastermind Credo

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Page 1: Mumbai dabbawalas 11 1-16

For Customers

We Will Always Work For The Need Of Micro, Small And Medium Enterprises And For The Individual Entrepreneurs. We Will Always

Learn, Upgrade And Develop Our Capacities To Serve Them, To Empower Them, To Develop Their Confidence And Make Them

Successful And Happy In Life.

Mastermind Credo

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MUMBAI DABBAWALAS

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Brief on the Unique Business Model To Learn Management Lessons from Mumbai Dabbawalas. To learn the spirit of “Giving Back To the society”

OBJECTIVE

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Brief Introduction to Mumbai Dabbawalas Management lessons from Mumbai Dabbawalas Achievements Unique Social Work My Learnings

FLOW OF PRESENTATION

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Business is based on fulfilling a basic need of working class people to have “Home Cooked Meals” in the office.

Localized for the business district in south Mumbai The entire business is run under the MTBSA (Mumbai Tiffin Box Suppliers Association) Dabbawalas’ are the foot soldiers who actually carry & deliver freshly prepared food

made from customer’s home/in some cases hotels/food mess in lunch boxes and deliver the same to the customers each day.

After the customer eats the food the tiffin's are collected back and re delivered to the original pick up points (Homes)

Minimal charges (Around 300 INR/PM) are taken from each customer for this service. Certified “SIX SIGMA” by Forbes.

BRIEF INTRODUCTION

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Started in 1880 No of Employees: 5000 Approx. 2,00,000 Tiffin Boxes Delivered each Day Turn Over: 50cr.

Continued:

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Pick up from Residence

Bring it to Andheri Station

Journey in Local Train

Delivery to respective customer

Collection of Empty Dabbas

Sorting at Destination

Station

Returning Dabbas

SUPPLY CHAIN

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CODING SYSTEM

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CODING SYSTEM

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MANAGEMENT LESSONS FROM MUMBAI DABBAWALAS

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Colour Coding System: The unique indigenously developed colour coding system helps rapid sorting of the tiffin’s and faster delivery along with reduced/elimination of instances of wrong deliveries of tiffin’s to the customers.

Relying on the accuracy of the Mumbai suburban local trains for delivery: Each tiffin is delivered via the local trains to the business district, the whole delivery scheduled is closely tied with the schedule and accuracy of the local trains.

TIME MANAGEMENT

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CUSTOMER SATISFACTION – TOP PRIORITY The top focus of each dabbawala is to deliver the correct tiffin to the customer in

time everyday. Taking pride in giving “World Class Service” to each customer.

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Hard Work,Honesty,Promptness & Time Management only investments. Cheap Hand Carts, Cycles – Easy to Maintain Public Place for Sorting

KEEPING CAPITAL INVESTMENT TO A MINIMUM:

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Minimal Infrastructure Minimal Usage of technology Keeping Marketing budget to a minimum – marketing is done

mostly by mouth to mouth publicity

KEEP OPERATIONAL COSTS TO MINIMUM:

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Only in the business of delivering home made food Be “ Master of one trade rather than jack of all”

MAXIMUM FOCUS ONLY ON CORE COMPETENCY

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85% percent Dabbawals are illiterate

COMMITMENT MATTERS- QUALIFICATION DOSENT

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Knowing the implications of failure, makes you more responsible towards your work.

KNOW THE IMPLICATIONS OF FAILURE

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Due to flat organization structure, fast decision making.

FLAT ORGANIZATION STRUCTURE

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Responsible. Realise their work.

SENSE OF OWNERSHIP – Employee Empowerment

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“SIX SIGMA” Rating from Forbes. Business Models (Case Studies) Shared in Haward Business School, IIM’s Name in “Guiness book”. World Record in Best Time Management. Outstanding Service Organization Award by NIQR. (National Institute for Quality

Assurance)

ACHEIVEMENTS:

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Share It (Video) Tie-up’s with Weeding Planners.

SOCIAL WORK

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MY LEARNINGS

Customer Satisfaction should be the top priority. Qualification should not be a barrier for us to grow. Always focus on your core competency.

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Thank You