definition of technology -...

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1 Technology: Application of knowledge to the practical aims of human life or to changing and manipulating the human environment. (http://www.merriam- webster.com/dictionary/technolo gy) Definition Of Technology Company Logo 6/12/2013 3 Allah berfirman kepada malaikat : Sesungguhnya Aku hendak menjadikan seorang khalifah di muka bumi” (2:30). Penciptaan Khalifah (Pengelola) Bumi Company Logo Entrepreneurship: the pursuit of opportunity without regard to resources currently controlled = mengejar peluang tanpa mengandalkan semata pada sumber daya yang saat ini dikelola = . (Howard Stevenson 1975, Harvard Professor) Definition Of Entrepreneurship

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Page 1: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

1

LOGO

• Technology: Application of

knowledge to the practical

aims of human life or to

changing and manipulating

the human environment.

(http://www.merriam-

webster.com/dictionary/technolo

gy)

Definition Of Technology

Company Logo6/12/2013 3

Allah berfirman kepada malaikat : ” Sesungguhnya Aku hendak

menjadikan seorang khalifah di muka bumi” (2:30).

Penciptaan Khalifah(Pengelola) Bumi

Company Logo

• Entrepreneurship: the

pursuit of opportunity

without regard to resources

currently controlled =

mengejar peluang tanpa

mengandalkan semata

pada sumber daya yang

saat ini dikelola = . (Howard

Stevenson 1975, Harvard Professor)

Definition Of Entrepreneurship

Page 2: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

2

Menjadi EntrepreneurHoward Stevenson 1975, Harvard Professor

To Survive : bertahan dalam

persaingan

To Pursue a Dream : mewujudkan impian (cita) dengan senantiasa

memanfaatkan peluang

To Make a Difference : menciptakan

keunikan yang menjadikan unggulan

Company Logo

http://www.huffingtonpost.com/faisal-hoque/what-is-entrepreneurship_b_3304100.html

Menjadi Entrepreuner

Tidak semata mencari keuntungan (profit) material

Namun memberikan kemanfaatan kolektif yang berkelanjutan

Tunduk pada aturan yang disepakati dan aturan Pencipta Bumi

Bermartabat mulia

Company Logo

Entrepreneur Sebagai

Pengelola (Manajer) Bumi

Knowledge

Technology

Arts

Company Logo

Cycle of Knowledge

Information

DataKnowledge

Decision/Action

Knowledge

Cycle

Page 3: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

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Pemanfaatan Data Dalam

Entrepreneurship

Database D

Database B

Database C

Database A

Extract

Transform

Load

Query

Standard Report

AdhocReport

Data Mining, Analysis,

Audit,

Monitoring

Executive Dashboard

or Scorecard

Globalization

Technology

Efficient

Global

Markets

Global Business

Operation and Alliances

The Networked Global

Corporation

Drives of Change

Competitive Environment

Competitive Response Implementation

How Information Technology Support The Globalization of Business?

Shift of Paradigm in Business: Towards Electronic Data

Interchange (EDI)

E-Mail

LAN/

WAN

Video

Conferenc

e

Fax Voice

mail

Pagers

Cable-

Television

Phone/

Celullar

Merging of Computing

& Communications

Businesses’ Trend

• Becoming internetworked enterprises

• Supported by computer networks to

allow fast & accurate data exchange

and expansion of business scale with

better coordination, and cooperation

• Widely distributed enterprises

connected via MAN, WAN, LAN

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What is Internetworking?

• Internetworking : suatu bentuk hubungan, kerjasama atau kemitraan yang mendayagunakan TI (teknologi informasi) berbasis jaringan (internet, intranet, ekstranet)

• Trend: menuju pada Internetworked Enterprises (B-to-B, B-to-C, G-to-G, G-to-B, G-to-C)

Business Telecommunications

Telecommunications: sending of

information (voice, data, text, and

images) from place to another.

Telecommunications Networkssupported by

Electronic

Commerce

Systems

Enterprise

Collaboration

Systems

Internal

Business

Systems

include

Chapter 7 Electronic Business Systems 15

Enterprise Application Architecture

Chapter 7 Electronic Business Systems 16

IT in Business

Page 5: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

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6/12/2013 Kudang B. Seminar 17

Fundamentals of Strategic

Advantage

An enterprise must survive in the globally competitive era

Internetworking can change the way businesses compete

Internetworking is designed & implemented as vital competitive networks that help an enterprise achieve its strategic objectives

6/12/2013 Kudang B. Seminar 18

Competitive Forces

Rivalry of competitors within its industry

Threats of new entrants,

Threats of substitutes,

The bargaining power of customers, and

The bargaining power of suppliers

6/12/2013 Kudang B. Seminar 19

Competitive Strategies

Cost Leadership Strategy

Differentiation Strategy

Innovation Strategy

Growth Strategies

Alliance Strategies

Chapter 2 Competing with Information Technology 20

Competitive Forces and Strategies

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6/12/2013 Kudang B. Seminar 21

Differentiation Strategy

Develop ways to differentiate products and

services from competitors.

Reduce the differentiation advantages of

competitors.

6/12/2013 Kudang B. Seminar 22

Innovation Strategy

Develop new products & services

Enter new markets or marketing segments

Establish new business alliances

Find new ways of producing

products/services

Find new ways of distributing

products/services

6/12/2013 Kudang B. Seminar 23

Growth Strategies

Significantly expand the company’s

capacity to produce goods and services

Expand into global markets

Diversify into new products and services

Integrate into related products and

services.

6/12/2013 Kudang B. Seminar 24

Alliance Strategies

Establish new business linkages and

alliances with customers, suppliers,

competitors, consultants and other

companies (mergers, acquisitions, joint

ventures, forming virtual companies, etc.).

Page 7: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

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6/12/2013 Kudang B. Seminar 25

Breaking Business Barriers

Break time barriers.

Break geographic barriers.

Break cost barriers.

Break structural barriers.

6/12/2013 Kudang B. Seminar 26

Creating a Virtual Company (VC)

Adaptability

Opportunism

Excellence

Technology

Borderless

Trust-based

VC is an organization that uses information

technology to link people, assets, and ideas.

Characteristics

Commu. Channel & Information Media

Setiap enterprise (organisasi)memiliki bisnis proses

spesifik yang selalu akan ditingkatkan kinerjanya untuk merespon tuntutan kepuasan

stakeholders dan perkembangan teknologi

Karakteristik Organisasi

*** Organization that does not evaluate deserves to die ***

Page 8: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

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Struktur Organisasi

Orang dan Kultur

Strategi Manajemen

Teknologi & Sistem Informasi

Bisnis Proses

Lingkungan Sosioteknologi

IT UtilizationLow

High

ReengineeringRationalism

Current

Condition

Automation

(Computerization)

High

Reengineering & Information Technology

Bu

sin

ess P

rocess

Reen

gin

eeri

ng

(B

PR

)

Paradigma Baru Utilisasi TIA paradigm is a mental frame of reference that dominates the way people think and act (Karl Albrech)

Visi dan misi manusia

Visi dan misi enterprise/organisasi

Visi dan misi kesejahteraan manusia

Paradigma Baru

Utilisasi TI

Information

Databas

e

Knowledge

Visi & Misi Manusia Sebagai Pengelola Bumi

Pengembilan

keputusan yang arif

(intelectually &

emotionally)

Page 9: Definition Of Technology - kseminar.staff.ipb.ac.idkseminar.staff.ipb.ac.id/files/2013/06/PresentasiMercuBuana2013.pdf · 5 6/12/2013 Kudang B. Seminar 17 Fundamentals of Strategic

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Kontemplasi

• Teknologi Informasi yang hadir didepan kita haruslah kita syukuri dengan lebih banyak mau berfikir kreatif untuk mendayagunakan TI dalam mewujudkan kinerja individu dan organisasi serta kemanfaatan universal sekaligus memusnahkan kemungkaran dan kebodohan.

INGAT: Teknologi hanyalah alat

bantu (tool), bukan tujuan!

Manusia adalah pengelola

dan punya tujuan!

LOGO

Thank You