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INTRODUCTION

Tan Sri SM Nasimuddin SM Amin (25 January 1955 1 May 2008) was the founder,

chairman and chief executive officer of the Naza Group ofMalaysia.

The Naza Group, formed in 1974, has 14 business divisions including motor trading, bikes,

manufacturing, transport services, machine tools/parts, engineering, plantation, cigarette

distribution, credit & leasing, water crafts, properties, hotel operation and insurance agency.

However, Naza is more famous for its automobile business. Naza Group currently holds the

Malaysian franchise forSouth Korea's Kia vehicles, and France's Peugeot vehicles. It also

holds the import permits forMercedes Benz and Mazda vehicles.

Born in 1955, Nasimuddin was always interested in cars and the automobile industry. He

received his early education from Sekolah Rendah Tunku Munawir (19611966). He then

studied at Sekolah Menengah Tuanku Muhammad (19671972). Both schools are located in

Kuala Pilah, Negri Sembilan.

In 1974, when he was 19, he had RM80,000 in his bank account which he saved from his

remunerations from helping out his contractor father. He started his automobile business

with an allocation of Approved Permits (APs) to import foreign cars. APs are government-

issued permits to import cars forbumiputras. He made his first million in about a year.

BIOGRAPHY
http://en.wikipedia.org/wiki/Nazahttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/Kia_Motorshttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Peugeothttp://en.wikipedia.org/wiki/Mercedes_Benzhttp://en.wikipedia.org/wiki/Mazdahttp://en.wikipedia.org/wiki/Kuala_Pilahhttp://en.wikipedia.org/wiki/Negri_Sembilanhttp://en.wikipedia.org/wiki/Bumiputrahttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/Kia_Motorshttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Peugeothttp://en.wikipedia.org/wiki/Mercedes_Benzhttp://en.wikipedia.org/wiki/Mazdahttp://en.wikipedia.org/wiki/Kuala_Pilahhttp://en.wikipedia.org/wiki/Negri_Sembilanhttp://en.wikipedia.org/wiki/Bumiputrahttp://en.wikipedia.org/wiki/Naza


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Name: Tan Sri SM Nasaruddin SM Amin

Born: In 1955 in Kuala Pilah, Negeri Sembilan

Occupation: CEO of Naza Group

Spouse: Puan Sri Zaleha Ismai

Number of Points of Light: 11 People

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CONTENTS

Going into business

With the RM80,000 he bought 20 APs and then flew to Japan. He spent three months there

and brought in his first 20 units of used Japanese cars, which he sold in three months.

Nasimuddin started his automobile business with a shoplot in Taman Maluri selling 10 to 15

units of cars each month. In 1979, he opened a branch in Kampung Baru, Kuala Lumpur

doing retail and selling 40 to 60 cars monthly.

During those years, Nasimuddin had already shown his business acumen when he decidedto import used Japanese cars at a time when Japanese cars were popular with Malaysians.

He faced some challenges, including financing and how to convince customers to buy used

cars when many were then not keen on foreign cars. But his passion and faith in the

business drove him to success.

To succeed you must love what you do and you must know what you are doing. You must

plan ahead and have direction, he said. In business you must start from small, study

everything and go step by step.

Despite being a highly successful and wealthy businessman, Nasimuddin says he has not

changed much. The only difference is that I started off with five employees and now I have

about 4,000, he claims.
http://en.wikipedia.org/wiki/Japanhttp://en.wikipedia.org/wiki/Malurihttp://en.wikipedia.org/wiki/Kampung_Baruhttp://en.wikipedia.org/wiki/Kuala_Lumpurhttp://en.wikipedia.org/wiki/Japanhttp://en.wikipedia.org/wiki/Malurihttp://en.wikipedia.org/wiki/Kampung_Baruhttp://en.wikipedia.org/wiki/Kuala_Lumpur


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Businesses

The Naza Group now has 14 business divisions covering industries such as cigarette

distribution, credit and leasing, engineering, hotels, insurance, machine tools and parts,

manufacturing, motorcycles, property, transport services, plantations and water craft.

He owned TTDI Development which is one of the most prominent real estate companies in

Kuala Lumpur.

The Naza Group currently holds the Malaysian franchise forSouth Korea's Kia vehicles, and

France's Peugeot vehicles. It also holds the import permits forMazda vehicles. Naza has

now also become the biggest and most prominent importer of luxury high-end vehicles like

Mercedes Benz in Malaysia with endeavours such as Naza-Brabus.

He was reported to be interested in buying a 40% interest and taking over Malaysia's

national carmaker, Proton, which was reported to be in financial turmoil. He stated that he

had already drawn his plan in turning around Proton if the Malaysian government gave the

nod for him to buy a controlling stake of the company.[1] He planned to build a RM1.2 billion

factory in Bertam, Penang.

In April 2008, he ventured into the food business by launching the Bubba Gump Shrimp Co.

Restaurant and Market.

AP Controversy

Nasimuddin was implicated in the AP controversy of 2005, when he was dubbed the "AP

King". It was claimed that he and three other prominent businessmen were monopolising the

issuance of Approved Permits (APs). APs are government-issued permits to import cars for
http://en.wikipedia.org/wiki/Kuala_Lumpurhttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/Kia_Motorshttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Peugeothttp://en.wikipedia.org/wiki/Mazdahttp://en.wikipedia.org/wiki/Mercedes_Benzhttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/w/index.php?title=Bertam&action=edit&redlink=1http://en.wikipedia.org/wiki/Penanghttp://en.wikipedia.org/wiki/Kuala_Lumpurhttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/Kia_Motorshttp://en.wikipedia.org/wiki/Francehttp://en.wikipedia.org/wiki/Peugeothttp://en.wikipedia.org/wiki/Mazdahttp://en.wikipedia.org/wiki/Mercedes_Benzhttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/w/index.php?title=Bertam&action=edit&redlink=1http://en.wikipedia.org/wiki/Penang


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bumiputras. The practice of APs helped shift dominance of the car import industry from the

ethnic Chinese to the Malays. Former Prime Minister Tun Dr Mahathir Mohamad described

Nasimuddin as an example of the New Economic Policy's (NEP) success, Bernama

reported.

He said Nasimuddin had an extraordinary approach in developing his business, starting with

selling imported used cars from Japan and then going on to collaborating with foreign

companies to produce and sell local cars under his own brand name.

"He proved that the NEP was capable of producing successful bumiputras if they seized the

available opportunities well. If all had the same opportunities and did what he had done, we

may have achieved more than the NEP objectives," Dr Mahathir told Bernama.

Awards and recognition

In appreciation of his services and contributions, he was bestowed with several

awards, which among others, include the federal award Panglima Setia Mahkota

(P.S.M.) by His Majesty Seri Paduka Baginda Yang di-Pertuan Agong, which carries

the titleTan Sri

In 2002, Tan Sri SM Nasimuddin was named Motoring Man of The Year by the News

Straits Times

Tan Sri SM Nasimuddin SM Amin received one ofSouth Koreas highest awards for

his contribution to the automotive industry. He received the Presidential Award
http://en.wikipedia.org/wiki/Bumiputrahttp://en.wikipedia.org/wiki/Malaysian_Chinesehttp://en.wikipedia.org/wiki/Malaysian_Malayhttp://en.wikipedia.org/wiki/New_Economic_Policyhttp://en.wikipedia.org/wiki/Yang_di-Pertuan_Agonghttp://en.wikipedia.org/wiki/Tan_Srihttp://en.wikipedia.org/wiki/Tan_Srihttp://en.wikipedia.org/wiki/South_Koreahttp://en.wikipedia.org/wiki/Bumiputrahttp://en.wikipedia.org/wiki/Malaysian_Chinesehttp://en.wikipedia.org/wiki/Malaysian_Malayhttp://en.wikipedia.org/wiki/New_Economic_Policyhttp://en.wikipedia.org/wiki/Yang_di-Pertuan_Agonghttp://en.wikipedia.org/wiki/Tan_Srihttp://en.wikipedia.org/wiki/South_Korea


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industrial service medal from South Korean ambassador to Malaysia Son Sang-Ha,

on behalf of the President of South Korea, at a ceremony at the embassy in

Malaysia. He is the first Malaysian to have received the award

See and seize opportunities

in the attitude of view and seize the opportunities that were Tan Sri Nasaruddin do can be

seen when he bought 20 APs (Approved Permits) and then to Japan, where he spent three

months and brought back the first 20 units of used Japanese cars were sold all within three

months. He started his automobile business in a shop in Taman Maluri and sell 10 to 15 cars

a month. In 1979, he opened a branch in Kampung Baru, Kuala Lumpur to intensify his retail

business and sell 40 to 60 cars a month. Through this experience, he obtained a search

efficiency and identify business opportunities that exist and the ability to expand in the

market. This competence provides an important factor in the success and resilience of

business and continue a long business life.
http://en.wikipedia.org/wiki/President_of_South_Koreahttp://en.wikipedia.org/wiki/Malaysiahttp://en.wikipedia.org/wiki/President_of_South_Koreahttp://en.wikipedia.org/wiki/Malaysia


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CONCLUSION

Conclusions are available on our choice of entrepreneur Tan Sri SM Nasaruddin SM Amin is

with the passion for something to help you achieve success as he quotes, "To succeed you

must love what you do and you must know what you pass. You must have a plan and a

purpose and direction in business you must start from small and walk step by step. "

In addition, he also has long term plans and short-term to raise money of RM 80,000 at age

19 years with the help of his father who worked as a contractor for use as capital to buy a

used car made in Japan.

He is also wise to take the opportunities available by selling Japanese-made car which was

then the people of Malaysia like products made in Japan and holds the Malaysian franchise

for South Korea for Kia cars and France for Peugeot cars. He also holds import permits for

Mercedes Benz cars and Mazda.Listen

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1. noun

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The attitude of a successful entrepreneur in the firmness of his personal decision and

courage to voice their opinions. This attitude can be seen as denying the hardware on the

controversial production of tens of thousands of car import permit documents to him by the

government for a fee.

High confidence in himself and save the pride of the country benefit the country by

purchasing 40 percent stake of the national car manufacturer, PROTON is experiencing

financial difficulties due to economic downturn and saving the company.

Through the successes achieved by him so he awarded the Panglima Setia Mahkota award

fellowship (P.SM.) by His Majesty Seri Paduka Baginda Yang di-Pertuan Agong to take the

title Tan Sri, and in 2002, he was named Man The Year Motoring by News Straits Times. He

also received one of the highest awards for his contribution to South Korea's automotive

industry is the Presidential Award service medal from the South Korean ambassador to

Malaysia, Son Sang-Ha on behalf of the South Korean president, at a ceremony at the

embassy in Malaysia and he Malaysia is the first people to receive the award.

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REFERENCE


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ATTACHMENT


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Showroom Malaysia's largest automobile

The variety of automobile brands that are traded on the Naza World

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1.noun1.biography

Petaling Jaya, July 16, 2009 - Naza Group Corporate Social Responsibility

(CSR),Kia Pregio van delivered to the House of Love Kampung Ulu Inas,

Orphanage in Negeri Sembilan


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Property developers NAZA TTDI Sdn Bhd donated a dialysis machinebelts and other equipment worth RM69, 000 for the Association of Dialysis

Touch (PDT), a hemodialysis center in Kota Damansara.

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Naza Group of Companies under the Naza Foundation contributed RM500, 000to fund the Palestinian People's Humanitarian Trust

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