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2018 IEDRC KUALA LUMPUR
CONFERENCES ABSTRACT
June 26-28, 2018, Kuala Lumpur, Malaysia
Sponsored by
Published By
http://www.iedrc.org/
Table of Contents
Welcome Remarks 2
Conference Venue 3
Introductions for Publications 5
Introductions for Keynote Speakers 6
Conference Time Schedule 11
Session 1 16
Session 2 19
Session 3 22
Session 4 25
Authors‘ Presentations 16
Poster Session 29
City Visit in Kuala Lumpur 31
Upcoming Conferences 33
Note 36
1
Welcome Remarks On behalf of IEDRC, we welcome you to Kuala Lumpur, Malaysia to attend 2018 4th International Conference
on Culture, Languages and Literature (ICCLL 2018) and 2018 5th International Conference on Humanity and
Social Sciences (ICHSS 2018). We’re confident that over the three days you’ll get theoretical grounding,
practical knowledge, and personal contacts that will help you build long-term, profitable and sustainable
communication among researchers and practitioners working in a wide variety of scientific areas with a
common interest in Culture, Languages, Literature, Humanity and Social Sciences.
The conferences received submissions from more than 10 different countries and regions, which were reviewed
by international experts, and about 60% papers have been selected for presentation and publication.
We hope that your work and that of your institution or company will be enhanced both by what you learn and
by those with whom you connect over the next 3 days. Our field is enriched by the dialogue among colleagues
from around the world which occurs during presentation sessions as well as informal conversations. We hope
this is a memorable, valuable, and enjoyable experience!
On behalf of conference chair and all the conference committee, we would like to thank all the authors as well as
the Program Committee members and reviewers. Their high competence, their enthusiasm, their time and
expertise knowledge, enabled us to prepare the high-quality final program and helped to make the conference a
successful event. We hope that all participants and other interested readers benefit scientifically from the
proceedings and also find it stimulating in this process. Finally, we would like to wish you success in your
technical presentations and social networking.
Once again, thanks for coming to this conference. We are delegate to higher and better international conference
experiences. We will sincerely listen to any suggestion and comment; we are looking forward to meeting you next
time.
Sponsored by
2
Conference Venue
Ambassador Row Hotel Suites by Lanson Place
www.lansonplace.com
Add: 1 Jalan Ampang Hilir, 55000 Kuala Lumpur, Malaysia
T: +60 3 4253 2888
F: +60 3 4253 1773
Sales & Marketing Coordinator: Ng Choy Lee
Email: [email protected]
Only ten minutes from the Petronas Twin Towers and Golden Triangle, Ambassador Row Hotel Suites
by Lanson Place is located in the heart of the diplomatic quarter with comfortable one to three bedroom
suites. Noted for its comfortable residential feel, the property has three meeting rooms, an Internet room,
a large gymnasium, an outdoor pool with sun lounging area and a casual restaurant.
Ambassador Row Hotel Suites by Lanson Place is equipped with comprehensive facilities, premium
room amenities and exclusive guest services to ensure that our guests enjoy maximum comfort and
refined living standards.
3
Instructions for on-site Registration (1) Please print your registration form before you come to the conference.
(2) You can also register at any time during the conference.
(3) Certificate of Participation can be collected at the registration counter.
(4) Your paper ID will be required for the registration.
(5) The organizer won't provide accommodation, and we suggest you make an early reservation.
Instructions for Oral Presentations
Devices Provided by the Conference Organizer:
Laptops (with MS-Office & Adobe Reader)
Projectors & Screens
Laser Sticks
Materials Provided by the Presenters:
Power Point or PDF Files (Files should be copied to the conference laptop at the beginning of each
session)
Duration of each Presentation (Tentatively):
Regular Oral Presentation: about 15 Minutes of Presentation and Q&A
Keynote Speech: 35 Minutes of Presentation, 5 Minutes of Q&A
Instructions for Poster Presentation Materials Provided by the Conference Organizer:
The place to put poster
Materials Provided by the Presenters:
Home-made Posters
Maximum poster size is A1
Load Capacity: Holds up to 0.5 kg
Best Presentation Award One Best Oral Presentation will be selected from each presentation session, and the Certificate for Best
Oral Presentation will be awarded at the end of each session on June 27, 2018
Dress Code Please wear formal clothes or national representative clothing.
Important Note: The time slots assigned in the schedule are only tentative. Presenters are recommended to stay for
the whole session in case of any absence.
4
Introductions for Publications
All accepted papers for the Kuala Lumpur conferences will be published in those journals below.
2018 4th International Conference on Culture, Languages and Literature (ICCLL 2018)
International Journal of Languages, Literature and Linguistics (IJLLL)
Frequency: Quarterly
ISSN: 2382-6282
DOI: 10.18178/IJLLL
Indexed by: Google Scholar, Crossref, Proquest
International Journal of Culture and History (IJCH)
Frequency: Quarterly
ISSN: 2382-6177
DOI: 10.18178/ijch
Indexed by: Google Scholar, doi System, Crossref, ProQuest
2018 5th International Conference on Humanity and Social Sciences (ICHSS 2018)
International Journal of Social Science and Humanity (IJSSH)
Frequency: Monthly
ISSN: 2010-3646
DOI: 10.18178/IJSSH
Indexed by: Google Scholar, DOAJ, Engineering & Technology Digital Library, Crossref, Index
Copernicus, and ProQuest
5
Introductions for Keynote Speakers
Assoc. Prof. Tan Choon Keong
University Malaysia Sabah, Malaysia
Tan Choon Keong (PhD) is currently an Associate Professor with the Faculty of Psychology and
Education, Universiti Malaysia Sabah (UMS), Kota Kinabalu, Sabah, East Malaysia. He has 15 years of
experience as a lecturer in the discipline of e-learning, multimedia and educational technology at the
university. He started his service as a secondary school English Language and had served the Ministry of
Education for 11 years before joining Ilmu Khas Teacher Education Institute (IPG) as an educational
technology lecturer. After serving 2 years at the IPG, he joined UMS in 2002. At the university, he served
as Head for the E-Learning Unit for 13 years, Deputy Dean (Research and Innovation) for 2 years and
Chief Editor for International Journal for E-Learning Practices (IJELP) for 2 years. Currently, he is still
the Deputy Chief Editor for IJELP. He headed a research grant for studying the use of multi-sensory
approach for English Language teaching in Kota Belud, Sabah (2012-2014) and another two grants for
investigating the behaviour of East Malaysia‘s English Language students in using technology for
learning (Grant 1: 2015-2016, Grant 2: 2017-2018). He also participated in a few other research projects
as Deputy Research Head involving rural school students in the use of multisensory approach to learn
listening and speaking skills in English (2013-2015). Regarding the area of teacher development, he was
as a Deputy Research Head for the TPACK project in University of Foreign Languages Studies, Da
Nang and University of Languages and International Studies, Hanoi, Vietnam from 2015 to 2016. His
main research interest is to improve English Language learning via ICT. He had published numerous
journal papers on creativity, e-learning and multimedia in higher education.
Title: Alternative Learning Method via Multi-Sensory Approach for Improving English Language
Reading Skills
Abstract: Acquiring a functional literacy level in English has always been a challenge for children of
rural schools in Malaysia especially for underprivileged children. The present study involved Year 1 to
Year 6 primary students and preschoolers on the remote island of Mantanani, about 60 kilometers from
the town of Kota Belud, Sabah, East Malaysia. The experiment took two weeks to accomplish. The
study was sponsored by CIMB Foundation Malaysia via its corporate social responsibility (CSR)
division. Conventional teaching method such as the chalk and talk approach was discarded. A group of
student teachers from a local university in East Malaysia volunteered for the study. The primary students
and preschoolers were taught synthetic phonics using the Jolly Phonics technique which is a method
commonly used by European countries in particularly United Kingdom. They learned to recognise all
the letter sounds of English, and how to use the letter sounds to read and spell, as well as developing
visual, listening and memory skills, and becoming familiar with some sight-words. It involved
multi-sensory learning skills such as singing, dancing, letter writing using fingers, hopscotching,
drawing and games to learn the fourty two letter sounds. The findings revealed that the students enjoyed
learning using the synthetic phonic approach for improving reading skills. Their letter reading skills
improved by six times as indicated in the posttest. It is recommended that language teachers adopt this
unconventional method to augment the development of basic literacy skills of young children.
6
Prof. Yi Zhang
Northwestern Polytecnical University, China
Yi Zhang, Professor, Associate Dean of School of Foreign Languages and Cultures, Northwestern
Polytecnical University. Her research area covers Teacher Education, Second Language Acquisition and
Comparative Studies of Language Education etc. As the first and correspondent author, she has
published 50 papers in peer reviewed journals both in China and abroad. She has organized and
accomplished more than 20 research projects granted by the government. In 2014, she obtained
"National Award for Teaching Achievement" rewarded by Chinese Ministry of Education. Since 2000,
she has been awarded 5 times by the provincial government and 8 times by the university for her
teaching and research.
Prof. Zhang is a councilor member of Chinese Educational Linguistic Association, member of Asian
Teachers' Association, oral examiner of Business English Certificate (BEC) test and invited reviewer of
Linguistics and Literature Studies.
Title: An Analysis of Chinese Scholars' Published Linguistic Articles (2004-2014)
Abstract: This study aims to find the features of the linguistic research articles written by Chinese
scholars from 2004 to 2014. Articles from international journals cited by SCI, SSCI and A&HCI are
classified. Among the 172 journals, Chinese scholars' have over 1452 articles published, covering 73.8%
of the journals. According to the impact factor, the articles from top 25 journals are studied from the
perspective of research topic, participant, instrument and method. Findings suggest that Chinese
scholars' research interest cover a wide range of topics and different research methods are adopted.
Chinese EFL learners are the major research participants. Suggestions about the future of the linguistic
research and language teaching are offered.
7
Assoc. Prof. Yip Mum Wai
Tanku Abdul Rahman University College, Malaysia
Assoc. Prof. Dr. Yip Mum Wai holds a Diploma in Materials Engineering (1997) and MSc in
Manufacturing Systems Engineering (1998) from University of Warwick, United Kingdom. He was
awarded an Engineering Doctorate in Engineering Business Management from Universiti Teknologi
Malaysia (2008). He is a certified Trainer of PSMB Malaysia, certified TRIZ Instructor, certified
Knowledge Management Facilitator and Practitioner, Senior Member of International Association of
Computer Science and Information (IACSIT), Senior Member of South Asia Institute of Science and
Engineering (SAISE) and also a senior member of International Economics of Development Research
Centre (IEDRC). He is also a Chartered Engineer and Fellow of Institution of Mechanical Engineers
(FIMechE), UK. He is also the chairman for Advanced Engineering Research Centre and Chairman for
Centre of Systematic Innovation. Dr. Yip has presented many papers in the field of engineering such as
laser cladding, machining and as well as engineering management such as TRIZ, innovation
management, blue ocean strategy and knowledge management in many international conferences in
Japan, Korea, China, Macau, Thailand, Malaysia, Indonesia and Brunei. He is also a reviewer, Editorial
Board Member, conference chair and keynote speaker for many International Journals and International
Conferences.
Title: TRIZ-based Systematic Innovation Problem Solving in Management
Abstract: Technology innovation has always been among the most crucial factors driving the progress
of human civilization. Modern business environment is extremely dynamic, information technology and
global networking eliminate borders, which used to keep businesses in their comfort zones, the market
continuously demands better services, competition even between small companies moves to a global
scale. Hence, business Innovation is an important skill much needed in the knowledge based economy.
With competition becoming increasingly intense, innovation is no longer a ―nice-to-have‖ skill but a
―must-have‖. There is a way to learn INNOVATION in a systematic approach. The approach is called
TRIZ or Theory of Inventive Problem Solving. TRIZ is a Russian methodology discovered about 66
years ago but it has remained a well-kept secret. This open-secret is finally reaching you through the
coming talk by showing you how TRIZ is applied. TRIZ is a method which would support a process of
generating inventive ideas and breakthrough solutions in a systematic way. One way according to TRIZ
is to see a problem having contradictions. From TRIZ‘s much researched ―contradiction matrix table‖,
suggestion for the solutions are given once contradictions are determined.
8
Prof. Balakrishnan Parasuraman
Universiti Malaysia Kelantan, Malaysia
Presently Dr Balakrishnan Parasuraman is a Professor of Management/HR/Industrial Relations at the
Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan (UMK) based in Kota Bahru,
Kelantan. He obtained his Ph.D (Industrial Relations/HRM) from University of Wollongong, MSc
(Industrial Relations) from the University of Stirling UK and B. Soc.Sc (Hons) (Economics &
Development) from the Universiti Sains Malaysia, did post-graduate studies (Diploma Education) at the
Institute of Teaching Training, Terengganu,Malaysia. He is a member of the international honor
societies of the International Employment and Labor Relations Associations (IIRA) based in Geneva,
Switzerland, Malaysian Institute of HRM, and International Employment Relations Association, Sydney,
Australia.
He also was adjudged as an Outstanding PhD Researcher at University of Wollongong, Australia in
2004 and was recipient of the Best Academic Staff of the UMS in 2002, 2003, 2007, 2009,
2010,2011,2012,2015 and was a recipient of the Visiting Research Fellow at the Centre of Asia Pacific
and Social Transformations (CAPSTRAN) and Faculty of Commerce, University of Wollongong and
Visiting Professor at University of Indonesia in 2010. He also invited Visiting Senior Research Fellow
in Wako University, Tokyo, Japan in 2011. He was recipient of the Global HR Award 2009 from the
World HRD Advisory Council. He won gold, silver and bronze medals at national and international
research and products innovation competition in Kuala Lumpur, Seoul, Korea and Geneva, Switzerland.
Dr Bala has been always invited by TV ASTRO AWANI (Channel 501), ASTRO Al-Hijrah and RTM to
give his opinions on minimum wage, industrial relations, human capital, safety and human resource
issues from the global or local perspective. He also appointed as a committee in many national or
international labour related institutions such as ILO, Ministry of Human Resource Malaysia, Technical
Committee, National Wage Consultation Council (2011), Technical Committee, Human Capital
Development, Prime Minister Department and others.
He is an International Consultant, providing training, consultancy and research services to a wide variety
of local and international organizations in the fields of Industrial Relations, employee participation,
human resource management, global management, quality management, collective bargaining, conflict
management and related areas. Over the years, he has completed a considerable number of published
researches on employee participation and involvement, health & safety in the plantation and
manufacturing sector, joint consultation, labour relations in the multinationals, works councils in Shell,
workplace flexibility, quality management, child labour, labour in the plantation sector, industrial
relations in auto, postal and steel industries, and the informal economy for the International Labor
Organization, Asia-Europe Centre, Japan Institute of Labour, Universe Foundation (Japan), Korean
Labour Institute and other sponsoring organizations. He has been a paper presenter in many local and
international conferences. Dr. Balakrishnan pioneered in studying joint consultation committee
(labor-management council as used terminology in USA) programs in companies in Malaysia and other
Southeast Asian countries. He published more than 200 papers in refereed journals, books, technical
research report and others.
Title: Looking into the Human Resource Management in Today’s Trend - A New Paradigm Shift in
IR & ER
9
Abstract: Social sciences as field of knowledge that has been discussed and debated widely in the literature. Many of
social sciences scholars argued that science and social science knowledge are equally important and influenced greatly
on people life and community development. There are several field of social sciences such as economic, political
sciences, history, sociology and many more. One of the major field of social sciences is human resource management
(HRM) and industrial relations (IR). In this context, the author will discuss the new trends in the field of HRM and IR
and how these both knowledge have been impacted the organisations.
10
Conference Time Schedule Day 1(June 26): Registration Only
Lobby 10:00-17:00 Registration & Conference materials
collection
Day 2(June 27): Conference
Tembusu I&II 08:55-12:00
08:55-09:00
Opening Remarks Assoc. Prof. Tan Choon Keong
University Malaysia Sabah, Malaysia
09:00-09:40
Keynote Speech 1 Prof. Yi Zhang
Northwestern Polytecnical University,
China
Title: An Analysis of Chinese Scholars'
Published Linguistic Articles (2004-2014)
09:40-10:20
Keynote Speech 2 Assoc. Prof. Yip Mum Wai
Tanku Abdul Rahman University College,
Malaysia
Title: TRIZ-based Systematic Innovation
Problem Solving in Management
10:20-10:40 Coffee Break & Photo Session
10:40-11:20
Keynote Speech 3 Prof. Balakrishnan Parasuraman
Universiti Malaysia Kelantan, Malaysia
Title: Looking into the Human Resource
Management in Today’s Trend - A New
Paradigm Shift in IR & ER
11:20-12:00
Keynote Speech 4 Assoc. Prof. Tan Choon Keong
National Chengchi University, Taipei,
Taiwan
Title: Alternative Learning Method via
Multi-Sensory Approach for Improving
English Language Reading Skills Café @ Lanson
Ground Floor 12:00-13:30 Lunch
11
Tembusu I 13:30-15:15 Session 1
Theme: Literary Works Analysis and Translation
Session Chair: Assoc. Prof. Tan Choon Keong
Tembusu II 13:30-15:15 Session 2
Theme: Language and Culture
Session Chair: Prof. Yi Zhang
15:15-15:30 Coffee Break
Tembusu I 15:30-17:00 Session 3
Theme: Language Teaching and Education Management
Session Chair: Assoc. Prof. Liu Fei
Tembusu II 15:30-17:45 Session 4
Theme: Humanities and Social Sciences
Session Chair: Assoc. Prof. Yip Mum Wai
Café @ Lanson
Ground Floor 18:00-20:00 Dinner Banquet
12
Authors’ Presentations Review
Session 1: Literary Works Analysis and Translation
CL0016: The Research on Hedges in A Dream of Red Mansions from the Perspective of Politeness
Principle
Yuqing Sun, Shuo Zhao
16
CL1009: Galicia in Texts by Modern Ukrainian Authors: New Structures of ―World Literature‖
Between Literature and Public History
Lesya Ivasyuk
16
CL1032: Symbolic Images Implied in The House on Mango Street from the Perspective of
Feminism
Wang Fangyuan, Sun Yu
17
CL1052-A: The English Translation of the Interrogative Utterance in the Quran
Hanane Ouassanouane 17
CL1033: Macbeth, the Real Devil
Zhang Tong, Tian Jianguo 17
CL1053-A: The Translation of Lexical Repetition in Quranic Discourse
El Ghazouani Laila 17
CL1047: Feudal Aristocracy‘s Escape: A Marxist Approach to ―Rip Van Winkle‖
Liu Liu, Yu Sun 18
Session 2: Language and Culture
CL1057: The Forgotten and Twisted Conflict History of the Siam-Burma Death Railway
Sugumaran Narayanan 19
CL0011: Semantic Relations of Soto Headed Attributive Noun Phrases in Indonesian
I Dewa Putu Wijana 19
CL1040: Dialect Phonemes Incorporated into the Standard Kadazandusun Language
Henry Bating, Loi Chek Kim, Siti Aishah Ramli 19
CL1054-A: A Philological Approach towards Edward Said‘s Orientalism—―Ernest Renan and the
Philological Laboratory‖ as an Example
Peizhen Wu
20
CL1044: On Translation Strategies of Culture-Specific Items in Game Localization
Shi Xinyan, Tian Jianguo 20
CL1030-A: The Role of Intercultural Communicative Competence in Pre-Service NNEST Training
David Norton 20
CL1027: Wheel of Hope as Media Creates Hope Become Reality and Becomes a Parameter
Success in Realizing Dreams: A Case Study at Darul Inayah Cisarua Orphanage Bandung Regency
Anas Anwar Nasirin, Taufik Ampera
21
13
Session 3: Language Teaching and Education Management
CL0030-A: An Empirical Study on the Factors that Demotivate University EFL Teachers in China
Liu Fei 22
CL0002: A Study of Acquisition of /t/ by Chinese Pre-School EFL Children
An Ran 22
CL0009: Oral Corrective Feedback in a Tertiary L2 Classroom: A Metalinguistic Analysis
Sheila Marie O. David 22
CL1010: An Investigation of the Motivation and Attitude Between Chinese Heritage and Chinese
Foreign Language Learners in British Schools
Huiping Wu
23
CL1021-A: Possibilities of Roles of Art in Learning English for Communication
Kaya Munakata 23
CL1055: Interrelation between Language and Culture in English Teaching: Some Substantial
Challenges and Effective Strategies for Teachers of Second Language English in Vietnam
Anh Nguyen-Hoang-Vuong, Khuong Ho-Van
24
Session 4: Humanities and Social Sciences
MY0012: Meritocracy of Bureaucracy in Indonesia
Fauzul Mubin, Ali Roziqin 25
MY0023: Status of Establishment of Special Economic Zone Between South Korea And Russia,
and Political Conditions on Northeast Asia
Hye Jung Kang, Keum sun Jeong, Ki-sik Hwang
25
MY0025: The Impact of "Korean Restriction" to South Korean Game Industry
Tu Bo, Zhang Sai, Cui Raolu 25
MY0027: A study on implications for Korean insurance companies of the Re-entry into Chinese
insurance market following the introduction of Insurtech in China
Sinyoung Choi, Ki Sik Hwang
26
MY0028: A Study on the Possibility of Productivity Improvement for Foreign Workers by
Comparing Global vocational Education Programmes
SeonHee Kim, Ki Sik Hwang
26
MY0003: Factors Influencing Millennials‘ Purchase Intention towards Fast Fashion Products: A
Case Study in Vietnam
Han Gia Vuong, Minh Tan Nguyen
27
MY0004: Honour Killing in Pakistan: A Case Study of Qandeel Baloch
UMM-E-HABIBA 27
MY1009: Estimation of Beijing Air Quality Index Using Baidu Search Entries
Fengyuan PAN 27
MY0029: The Characteristics, Performance of EU Bruges Communiqué In Vocational Education &
Training 2020, And Its Implications for Korea
Dagam Jung, Ki Sik Hwang
28
14
Poster Session
CL1021: A Comparative Analysis on Motion Events Encoding by Chinese ESL Learners
Jing Sun, Hye K. Pae 29
CL0027: Enhancing Chinese EFL Learners‘ Participation in Task-based Language Teaching: A
Design-based Research
Yi Ji
29
CL1024: Higher Order Character Frequency Distribution in Modern Chinese Texts: Application of
Zipf's Law
Si Xiaolian
29
MY0030: Induced Motion Perceptions in Two-Dimensional and Three-Dimensional Aperture
Problems
Guang-Dah Chen, Wei-Chia Hsiao, Yi-Yin Wang, Chih-Wei Lin
30
15
Authors’ Presentations (June 27, 2018)
Session 1 13:30-15:15
Venue: Tembusu I
Theme: Literary Works Analysis and Translation
Session Chair: Assoc. Prof. Tan Choon Keong
Affiliation: University Malaysia Sabah, Malaysia
ID Title+ Author‘s Name
CL0016
13:30-13:45
The Research on Hedges in A Dream of Red Mansions from the Perspective of Politeness
Principle
Yuqing Sun, Shuo Zhao
Northwestern Polytechnical University, China
Abstract: The politeness principle, a rule to maintain the harmonious relationship between the
speaker and the listener in conversations, is proposed by G. N. Leech. At the same time, hedges
as language phenomenon are also applied to indirectly convey conversational implicatures, to
avoid conflict and to achieve polite expressions. Through studies on the actual use of
approximators in the masterpiece A Dream of Red Mansions, this paper investigates how hedges
are applied as effective methods in showing the politeness principle.
CL1009
13:45-14:00
Galicia in Texts by Modern Ukrainian Authors: New Structures of ―World Literature‖ Between
Literature and Public History
Lesya Ivasyuk Vienna University, Austria
Abstract: Re-defining the notion of ―world literature‖ has become a challenge especially after
the fall of the USSR and the appearance of many literatures whose background and content,
both historical and mental, are rather unknown to Western Europe. The purpose of this article is
to show the contradictions and the shortages of the modern theoretical approach to the notion of
―world literature‖, especially with regard to the so- called post-communist countries. This article
examines Galicia, a historical region representing the problematics of an approach to new
―world literatures‖.
This article presents a number of the most representative case studies, which are analysed from
the hermeneutical perspective. It shows that the ‗Western‘ theories trying to establish a new
notion of ―world literature‖ have a tendency to ignore the specifics and historical background of
the so-called post-communist countries, observing the process of literature in one-way fashion
‗from West to East‘. The notion of ―world literature‖, however, is more complex than that
offered in modern theories. It requires an interdisciplinary multilingual and historical approach
with a platform for the transfer of knowledge and know-how between ‗West‘ and ‗East‘. The
mere accent on the shift of these literatures from a national to an international paradigm seems
to fail to reflect the complexity of the problematics to the extent to which it is necessary to
establish a new notion of ―world literature‖.
In my approach to discovering new structures of ―world literature‖, public history has to be
considered one of the most important key concepts.
16
CL1032
14:00-14:15
Symbolic Images Implied in The House on Mango Street from the Perspective of Feminism
Wang Fangyuan, Sun Yu
Northwestern Polytechnical University, China
Abstract: The House on Mango Street is a classical children book written by a Chicana
feminist, Sandra Cisneros. This paper tries to analyze symbolic images implied in the book from
the perspective of feminism. It is found that Cisneros describes the tragedy of women in a male
dominant community through portraying house used to lock women, the clothesline and the
window through which women contact the outside world. However, some women have
awakened as the heroine Esperanza writes to find the inner space, refuses to receive the original
lifestyle and decides to escape the Mango Street.
CL1052-A
14:15-14:30
The English Translation of the Interrogative Utterance in the Quran
Hanane Ouassanouane
University Cadi Ayyad- Marrakech, Morocco
Abstract: The interrogative utterance characterizes the Quranic composition, and it represents a
rhetorical aspect of the Quran while, in fact, rhetoric is related to its miraculous style. This study
investigates the ‗Interrogative utterance‘ in the English translation of the Quranic discourse. It
aims also to explore the function of the different forms of interrogation in Quran and to examine
if these functions have been maintained or lost in the process of translating the Quranic verses
into English. In addition, this research seeks to find the translation strategies used in rendering
the Arabic tools of ‗Interrogative utterance‘ to the English language. The main research question
examines the manifestations of command in forms of interrogation in the Holy Quran.
Therefore, this article uses a descriptive-analytical approach, since it covers all different types of
interrogative utterance that characterize the Quran.
CL1033
14:30-14:45
Macbeth, the Real Devil
Zhang Tong, Tian Jianguo
Northwestern Polytechnical University, China
Abstract: As one of the four great tragedies of Shakespeare, Macbeth has always been the
classic drama of Shakespeare. Macbeth, who changes himself from a heroic and respected
general to a usurper, has caused people to think about his tragic fate. Lady Macbeth and the
witch were always spurned and reviled for their seduction. However, it is impossible for
Macbeth to be controlled by the witches and Lady Macbeth. His evil ambitions make himself
the real devil, which is the primary factor of the tragedy. Lady Macbeth and witches are just
scapegoats.
CL1053-A
14:45-15:00
The Translation of Lexical Repetition in Quranic Discourse
El Ghazouani Laila
University Cadi Ayyad- Marrakech, Morocco
Abstract: The present paper provides an investigation into the difficulties of translating a
rhetorical register. This paper handles one of these difficulties called «repetition» in the English
translation of the Quranic discourse. The «repetition», especially lexical repetition, is considered
as one of the most difficult challenges that translators face. As in any Arabic discourse, lexical
repetition has several functions like: rhetoric, stylistic, emotional, textual, and among others.
The Quranic discourse is well-known for its lexical repetitions that according to exegesis and
books of rhetoric are not introduced in vain. This study aims to explore the functions of
«repetition» and to see if these functions have been maintained or lost in the translation of the
Quranic discourse. The corpus that will be analyzed and discussed is taken from Yusuf Ali‘s and
Muhammad Asad Translations. The following questions will be treated: What is the meaning of
17
lexical repetition in verses of Holy Quran? To what extent can the translator preserve the lexical
repetition features when rendering the text into the target language? How far do his subjective
options influence the religious identity of the translated text when he causes a loss of meaning
hidden in the lexical repetition?
CL1047
15:00-15:15
Feudal Aristocracy‘s Escape: A Marxist Approach to ―Rip Van Winkle‖
Liu Liu, Yu Sun
Northwestern Polytechnical University, China
Abstract: ―Rip Van Winkle‖, published in 1819, is a short story by American writer Washington
Irving. The story is set in New York‘s Catskill. Main character of the short story is Rip Van
Winkle, a Dutch-American villager living around the time of the American Revolutionary War.
The relation between Rip Van Winkle and his cantankerous wife is quite unusual. This paper
aims to analyze the short story from the perspective of Marxism, and the theory of economic
determinism and symbolism will be applied in the analysis. From the Marxist perspective, some
characters and plots all have their symbolic meanings related to class struggles. Through this
Marxist analysis, a better understanding of Rip Van Winkle‘s family relations and the social
circumstances of that time can be reached.
18
Session 2 13:30-15:15
Venue: Tembusu II
Theme: Language and Culture
Session Chair: Prof. Yi Zhang
Affiliation: Northwestern Polytecnical University, China
ID Title+ Author‘s Name
CL1057
13:30-13:45
The Forgotten and Twisted Conflict History of the Siam-Burma Death Railway
Sugumaran Narayanan
Midwestern State University, USA
Abstract: The Siam-Burma Death Railway was a World War II Japanese project. Workers on
the project were subjected to terrible conditions as Japan‘s primary goal was to complete the
project in the shortest time in the most efficient manner. The majority of the forced labor was
from Southeast Asia which included families and children, many of whom ended up becoming
orphans at the conclusion of the war. While about 13,000 prisoners of war (POWs) from
Europe, the U.S., and Australia died, hundreds of thousands of Southeast Asians perished (an
exact number is unavailable). Western powers and experts from the West managed to document
the hardship and details of the POWs. Even movies were made about them, among them the
much-celebrated ―Bridge on River Kwai.‖ On the Southeast Asian side, however, little
information is available, let alone online materials. Research is scarce. This project attempts to
address this gap in the literature.
CL0011
13:45-14:00
Semantic Relations of Soto Headed Attributive Noun Phrases in Indonesian
I Dewa Putu Wijana Universitas Gadjah Mada, Indonesia
Abstract: This paper aims at describing various semantic relation possibilities of attributive
noun phrases‘ constituents whose head are specifically filled by soto. By observing data
collected from soto names and soto restaurant names spread in Yogyakarta province and the
surrounding areas and analyzing their contextual usages through paraphrasal and immediate
constituent techniques, it is found that the data which refer to soto names and restaurant names
can express various semantic relations. Those are place of origin; ingredient; way of serving,
preparing and keeping; ownership; identity; location; effect; and appearance and stall opening
time. These semantic relations are essentially a reflection of cultural facts concerning soto as
one of the most popular cuisines in Indonesia.
CL1040
14:00-14:15
Dialect Phonemes Incorporated into the Standard Kadazandusun Language
Henry Bating, Loi Chek Kim, Siti Aishah Ramli
Universiti Malaysia Sabah, Malaysia
Abstract: The present study is an analysis of vocoid and contoid variation in Kadazandusun
dialects and it has an implication for the teaching of standardized spelling and pronunciation of
the Kadazandusun language in Malaysia. The study aims to analyze the phonemes of the
Kadazandusun dialects in order to determine the phonemes and graphemes that have been
incorporated into the standard Kadazandusun language. This paper uses the qualitative
descriptive method of literature study. The sample comprises 10 dialects, namely Tatana, Lotud,
Tangaa‘, Rungus, Kimaragang, Liwan (Tambunan), Murut Timugon, Murut Tagol, Tombonuo
and Kolobuan. These dialects were selected from the three language families in Sabah, namely
Dusunic, Murutic and Paitanic. A -dialectal analysis was performed on the segmental phonemic
description and phonemes of each dialect to find common equation similarities that have
19
provided a base for standardizing the phonemes and graphemes of the Kadazandusun language.
The findings show that the Kadazandusun language has 36 phonemes comprising six vocals,
seven diphthongs and 23 consonants. All the 36 phonemes are represented by 21 graphemes of
Romanized letters. Other phonemes are denoted by diacritical signs and two vowel
arrangements.
CL1054-A
14:15-14:30
A Philological Approach towards Edward Said‘s Orientalism—―Ernest Renan and the
Philological Laboratory‖ as an Example
Peizhen Wu
Tsinghua University, China
Abstract: Edward Said‘s Orientalism is generally considered to be a sharp critique of the
orientalist philological tradition in the west in the 18th and 19
th century which is closely related
to the colonial and imperial context and ideology. The objectivity of philology is therefore
seriously suspected, and philology as a subject experienced a great decline from the laureate of
humanities to ―the least with-in, least sexy‖ subject. However, in the final years of his academic
career, Said published an article named ―The Return to Philology‖, calling to reestablish the
methodology of philological research. This seems to indicate that Postcolonial theory and
philological methods are not mutually contradictory. This article tries to justify philology as a
rigorous and vital field. This article contends that philological methods are effective in
Postcolonial discourse, and that the bias shown in philological research is the result of a
complex political context instead of the mere subjectivity and disadvantage of philological
methods. Through examining the chapter about Ernest Renan in Said‘s Orientalism and Renan‘s
original works from a philological perspective, this article tries to detect the biased
Euro-centered ideology in Renan‘s writing while acknowledging and preserving his valuable
philological knowledge on Semitism. This article also tries to relate Renan‘s research to his
contemporary political and academic atmosphere, and explore Renan‘s extent of
self-consciousness to his prejudice towards the Orient. From this it is possible to delve into the
formative mechanism of the Orientalist tradition and its imperceptible coercion to philologists at
that time.
CL1044
14:30-14:45
On Translation Strategies of Culture-Specific Items in Game Localization
Shi Xinyan, Tian Jianguo
Northwestern Polytechnical University, China
Abstract: Translation is of great importance in game localization. During the translation
process, some words may cause difficulty in translation as they are unique in game culture.
They are either newly created words, or common words with new meanings in the game. Javier
Franco Aixelá defined CSIs as ―certain items in source texts whose function and connotation
involve translation difficulties in their transference to target texts, because of nonexistence of
given items or their different textual status in the cultural system of the readers of target texts‖.
Guided by his study on Culture-Specific Items, this paper takes the translation of the created
words and neologies in League of Legend as examples to study the detailed translation strategies
of Culture-specific items in the fictional game context, so as to offer some help to the
improvement of the translation quality of game culture-specific items.
CL1030-A
14:45-15:00
The Role of Intercultural Communicative Competence in Pre-Service NNEST Training
David Norton Sookmyung Women‘s University, Korea
Abstract: The relationship between the English language and learner populations in
traditionally ethnically homogenous countries in East Asia has evolved from native speaker
ideology to a growing awareness of English as an International Language and tool for expert
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NNESTs to express their own cultures. In the context of South Korea, this slow transition is
accompanied by a demographic shift. In 2016, there were approximately 100,000 students from
multicultural families in Korean schools, and this number is increasing every year (―Support
Plan‖, 2017.) This will require teachers to promote and embody an intercultural communicative
competence alongside the traditional skills of the language classroom. This competence is
represented by a set of soft skills including ―empathy, respect, tolerance, sensitivity, and
flexibility.‖ (Sun, 2014).
This presentation will explore the value of intercultural communicative competence for all
teachers of English, and specifically how ICC content has been successfully incorporated into
the curriculum of a pre-service TESOL certificate course at South Korea's premier university for
TESOL training.
CL1027
15:00-15:15
Wheel of Hope as Media Creates Hope Become Reality and Becomes a Parameter Success in
Realizing Dreams: A Case Study at Darul Inayah Cisarua Orphanage Bandung Regency
Anas Anwar Nasirin, Taufik Ampera
Padjadjaran University, Indonesia
Abstract: It is certain that everyone has hope. People who have no hope, life will feel empty
and meaningless. Hope can be interpreted as the basic form of belief in something desired, will
be obtained, or an event will bear fruit in the future. Hope is a term that has been widely
described by experts in the field of psychology. Hope that is not in accordance with reality will
cause problems. The problem arises when there is a discrepancy between the expectations (das
sollen) with the reality (das sein). With the tool everyone will always strive to realize his
expectations through the visualization of the expectations that are implemented through the
wheels of dreams. The wheel of hope as a strategic tool in realizing expectations becomes a
reality. The case study research model in this research activity will be applied intensively, in
detail, and deeply in observing the activity of each individual when pouring his dreams into a
hope, then through the visualization of hope that individual activity is observed through the
ladder of success until each individual is able to realize the reality of his dreams. Activities
performed on one orphanage in the area of Bandung by giving explanations about the writing of
dreams or targets on the wheel of hope which will then be a parameter whether the dream or
target is achieved or not.
Time: 15:15 – 15:30
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Session 3 15:30-17:00
Venue: Tembusu I
Theme: Language Teaching and Education Management
Session Chair: Assoc. Prof. Liu Fei
Affiliation: Northwestern Polytechnical University, China
ID Title+ Author‘s Name
CL0030-A
15:30-15:45
An Empirical Study on the Factors that Demotivate University EFL Teachers in China
Liu Fei
Northwestern Polytechnical University, China
Abstract: This research is a pilot study that concerns EFL teacher demotivation in China. A
19-item questionnaire survey was developed and conducted on 30 in-service EFL teachers from
Northwestern Polytechincal University (NPU) to investigate the perceived dominant factors that
contribute to their demotivation. Using factor analysis, four constructs were explored as
detrimental factors: (1) Unsatisfactory working environment, (2) Negative responses and
uncooperative attitudes of students, (3) Obstacles to EFL teaching and (4) Lack of recognition.
In addition, the results of this pilot study showed that among the four factors, Unpleasant
working environment contributed most significantly to their demotivation. In the open-ended
question inquiring about the main causes leading to demotivation, the majority of the
participating teachers reported that the immense pressure to complete scientific research was the
primary source. Low salaries and students‘ lack of learning motivation were the second and
third most commonly mentioned causes of demotivation.
CL0002
15:45-16:00
A Study of Acquisition of /t/ by Chinese Pre-School EFL Children
An Ran
Wuhan University, China
Abstract: This paper investigates the acquisition of /t/ by Chinese EFL children aged from 3 to
5 in a language school. Oral data were collected from 90 students with 30 in each age group to
ensure the experimental reliability. The study process consisted of reading a word list and
marking the score of each student. Target sounds were recorded for the accuracy of
pronunciation by the investigators and several methods of scoring would be utilized according
to the performance of the student participants for getting the most completed data. Data analysis
would be done by the statistics software. All the student participants were not informed of the
research purpose during the experiment. The ultimate aim of the study is to find the common
features of /t/ acquisition by Chinese EFL children, the reasons for the occurrence of the features
and to discuss the feasible learning approach for Chinese EFL children.
CL0009
16:00-16:15
Oral Corrective Feedback in a Tertiary L2 Classroom: A Metalinguistic Analysis
Sheila Marie O. David Tarlac State University, Philippines
Abstract: Using the Schmidt‘s noticing hypothesis, Long‘s oral interaction hypothesis, and
Lyster and Ranta‘s (1997) corrective feedback (CF) model as framework, this qualitative study
turned into the metalinguistic analysis of the oral corrective feedback types that occurred in a
tertiary second language classroom and how these types were triggered through observation
method and error analysis. With the use of a transcribed audio-videotaped classroom activity,
the results were extracted and reinforced that all the oral corrective feedback moves were
present within the language class. Also, it was revealed that the grammatical errors of the
participants (38.39%) triggered the highest number of explicit correction, recast, clarification
22
request, metalinguistic clue, elicitation, and repetition feedback moves; while, peer-corrected
errors (52.78%) had attained the highest frequency among the types. Consequently, implications
for second language teaching were derived. Further, it is recommended that the corrective
feedback moves be used in every language class, for the moves are deemed essential in the
second language acquisition (SLA) of the language learners.
CL1010
16:15-16:30
An Investigation of the Motivation and Attitude Between Chinese Heritage and Chinese Foreign
Language Learners in British Schools
Huiping Wu Marymount International School London, UK
Abstract: This study focuses on exploring Chinese heritage learners and Chinese foreign
language learners, looking at their different learning experiences and perspectives. It aims to
provide a better understanding of those things which motivate secondary school level students in
the U.K. Both to learn Chinese as a language, as well as to explore their attitudes towards the
Chinese language and the Chinese culture in general.
I have been teaching the Chinese language in a few schools within London, delivering Classes
to both Chinese heritage language learners (CHLs) and Chinese as a foreign language learners
(CFLs). They sit side by side to learn the Chinese language. Whilst their different characteristics
and learning needs are often ignored by many people, I have found that they often can be taught
using the same teaching methods and the same textbooks. I hope the presentation of this
research can deepen my understanding of the different learners‘motivations and attitudes for
learning the Chinese language. Then explore the adoption of relevant teaching techniques and
strategies, in light of the learners‘subtle differences, to ensure success for all types of learner.
To investigate this issue I used an ‗action research‘ methodology, which enables teachers to
explore issues of professional relevance – directly of benefit to the students actually doing the
learning. I am trying to answer the following set of questions:
1) What are the learners‘ backgrounds and identities? How do Chinese heritage learners
really differ from Chinese as a foreign language learners?
2) What are the differences in their motivations and attitudes? Again - comparing Chinese
heritage language learners (CHLs) and Chinese as a foreign language learners (CFLs)?
3) How do learners‘ personal identity influences, affect their learning attitudes and
behaviours?
These questions cover the main detail of my research and are organised into three main sections.
The first outlines the background to my research and identifies ‗who are‘ the CHLs and CFLs in
my special teaching-learning context. Following on from this, I present my plan, action and
observations and then conclude with a reflection upon the research process and the wider
implications of the study and its findings.
CL1021-A
16:30-16:45
Possibilities of Roles of Art in Learning English for Communication
Kaya Munakata Kanda University of International Studies, Japan
Abstract: Since the 2013 Reform Plan, the Japanese government has been encouraging a
full-scale development of English education in the Japanese school system mainly from
elementary to upper secondary education, targeting the 2020 Tokyo Olympics. In this reform,
one of the goals of English education of upper secondary school is nurturing students‘ ability to
fluently communicate with English speaking persons. However, in actual university English
classes I teach, many students do not seem to be trained well in communicative English or
willing to communicate in English. These students probably learned English in a
grammar-translation or test-oriented approach in most of their English education before
university. It is important for educators to teach English by motivating students with their
interests so that they will want to express their ideas and opinions through communicating with
23
others. For example, art could be one of common interests of university students. For this study,
I will introduce my course in which I teach communication through art in English and elaborate
on possibilities of roles of art in learning English for communication based on my observation
of students and student-student interaction and their feedback.
CL1055
16:45-17:00
Interrelation between Language and Culture in English Teaching: Some Substantial Challenges
and Effective Strategies for Teachers of Second Language English in Vietnam
Anh Nguyen-Hoang-Vuong, Khuong Ho-Van
HoChiMinh University of Foreign Languages and Information Technology (HUFLIT), Vietnam
Abstract: Today, learning and mastering an international language like English are very
important because they bring a window of opportunities for many people, especially the young
ones. The goal of learning a foreign language is to develop effective communication skills.
However, it is impossible to understand a language thoroughly and communicate successfully as
native speakers if the target language and its culture are isolated in the process of teaching and
learning. Therefore, the integration of two factors - language and culture - is extremely
important because each language is strongly attached to specific characteristics of that national
culture. The research question arises whether differences between language and culture of each
nation can have considerable effects on teaching English as well as language culture in Vietnam.
To have a clear answer to such a question, this paper firstly finds out the interrelation between
language and culture in teaching English as second language, then discusses some substantial
challenges and finally suggests effective strategies for Vietnamese teachers of English language.
June 27, 2018, 18:00-20:00 Dinner Banquet
Venue: Café @ Lanson (Ground Floor)
24
Session 4 15:30-17:45
Venue: Tembusu II
Theme: Humanities and Social Sciences
Session Chair: Assoc. Prof. Yip Mum Wai
Affiliation: Tanku Abdul Rahman University College, Malaysia
ID Title+ Author‘s Name
MY0012
15:30-15:45
Meritocracy of Bureaucracy in Indonesia
Fauzul Mubin, Ali Roziqin
University of Gadjah Mada, Indonesia
Abstract: This paper explains how Merit System is implemented in Indonesian bureaucracy.
Bureaucracy condition which is very complex and has many bureaucratic pathologies often
leads to less optimal bureaucracy itself. Based on these problems and also the development and
demands of society for the role of bureaucratic functions, Merit System is considered as a solute
step to optimize the bureaucracy in achieving the goals of the state. In this paper, the authors
used qualitative descriptive method, where data obtained from literature and observation studies.
The result of this paper is that Indonesian bureaucracy has begun to implement the Merit
System. This is known from the existence of various instruments such as legislation, authorized
institutions, and the system of recruitment or auction of positions based on Merit System.
MY0023
15:45-16:00
Status of Establishment of Special Economic Zone Between South Korea And Russia, and
Political Conditions on Northeast Asia
Hye Jung Kang, Keum sun Jeong, Ki-sik Hwang
Dong-A Universty, South Korea
Abstract: South Korea intends to establish a bridgehead for advancing into Eurasia, secure a
new growth engine for the Korean economy and establish peace in the Korean Peninsula by
establishing a special economic zone in Russia and surrounding Northeast Asian countries
including Russia, China, North Korea and Mongolia and gain agreement on matters of
cooperation with these countries. Mutually beneficial policies of economic cooperation will be
pursued so that economic and security benefits can be achieved by South Korea and other
countries. The Far Eastern region where the establishment of a special economic zone between
South Korea and Russia is planned as a part of South Korea's new northern policy is closely
related with the economic development policies of surrounding countries. Accordingly, it is
expected that this region can present various economic and diplomatic opportunities to South
Korea.
MY0025
16:00-16:15
The Impact of "Korean Restriction" to South Korean Game Industry
Tu Bo, Zhang Sai, Cui Raolu
Dong-A University, South Korea
Abstract: Since the last government of South Korea announced to arrange the ―Terminal High
Altitude Area Defense (THAAD), ―Korean Restriction‖ has been opposed by the Chinese
Government and common people. In the South Korea, it is widely believed that ―Korean
Restriction‖ is applied in China to restrain related industry of South Korea. After the
government of Moon Jae-in came to power and took some measures, ―THAAD‖ event was
stopped for a while, but ―Korean Restriction‖ causes a great influence on each industry of South
Korea. In this thesis, the author applies literature research method to focus on analyze strong
influences of ―Korean Restriction‖ on South Korean game industry, especially for South Korean
game manufacturers that have business contacts in the Chinese market, reflecting in Waterloo
25
reduction of South Korean game manufacturers in Chinese market, cost increase of non-tariff
barriers of South Korean game industry in Chinese market, resistance of Chinese game players
to South Korean game industry, and reduction of consumers‘ welcome degree for South Korean
games. In this thesis, the author applied the literature research method to focus on analyzing
influences of ―Korean Restriction‖ on South Korean game industry and also proposed some
suggestion. With the further development of trade contacts and FTA, numerous industries in
South Korea inevitably will be dramatically affected by Chinese market. As a result, relevant
industries of South Korea should notice the great potential of Chinese market, fully foresee the
great control force on South Korean industry and take forewarning measures. Also, it is
necessary to apply ―more casting net and overall layout‖ to reduce the great dependence on
Chinese market, so as to protect benign development of South Korean game industry.
MY0027
16:15-16:30
A study on implications for Korean insurance companies of the Re-entry into Chinese insurance
market following the introduction of Insurtech in China
Sinyoung Choi, Ki Sik Hwang
Dong-A University, South Korea
Abstract: In the recent, Chinese insurance market has taken a introduction of InsurTech. It is a
combination of insurance and fintech, which means on-line insurance. This means that the
policyholder design their own insurance and take out the policy on-line without insurance
planner. This trend is remarkable issue. Growth rate of InsurTech in China have significantly
been growing. In addition, Chinese insurance market has kept generally stable and fast growth
rate, although Chinese forecasting economic growth is subject to massive uncertainties. For
instance, the insurance premiums of insurance industry in 2016 totaled 3.1 trillion RMB,
increased 27.5% from the previous year. Additionally, Chinese insurance market has been
recognized for the second largest. Nevertheless, the increase in the number of Korean insurance
companies fails to settle into Chinese insurance market due to lack of awareness about newness
of Chinese insurance market. Moreover, Korean insurance company in China or planning to
enter are not prepared for InsurTech yet. Chinese insurance market is valuable for Korean
insurance companies with a variety reasons.
This paper suggests implications of re-entry into Chinese insurance market to Korean insurance
companies by analyzing policies which could make environment to endorse Chinese insurtech
and case of Chinese insurtech companies.
MY0028
16:30-16:45
A Study on the Possibility of Productivity Improvement for Foreign Workers by Comparing
Global vocational Education Programmes
SeonHee Kim, Ki Sik Hwang
Dong-A University, South Korea
Abstract: In the early 21st century, along with the word ‗Global village‘, international culture
and history have coexisted and the interaction between capital and finance has proceeded
actively. Accordingly, liberal migration of labor force has appeared. As a result of analyzing
migration type, it was found that voluntary migration has increased compared with the past and
the main reason turned out to be economic. The move to the developing countries has been
increasing that are going over to developed ones rather than to developed ones. Recently,
migration has augmented for universities or graduate school entering rather than for simply
economic reasons. As human resources move freely, it seems the important issue whether they
can adapt to their settled country and cultivate the capacity to boost the productivity. Thus, the
objective of this paper is to suggest the implication about the actual education methods and
environment for boosting productivity of foreign workers in Korea by analyzing special
education procedures for improving productivity of potential foreign workers in global
developed countries such as Australia and Japan.
26
MY0003
16:45-17:00
Factors Influencing Millennials‘ Purchase Intention towards Fast Fashion Products: A Case
Study in Vietnam
Han Gia Vuong, Minh Tan Nguyen
Vietnam National University in Ho Chi Minh City, Vietnam
Abstract: This paper is aimed to identify factors influencing purchase intention of Millennials
towards fast fashion products in Vietnam. The study is conducted by quantitative approach with
data collection from 430 respondents in Hochiminh City and Binh Duong Province, Vietnam in
December 2017. The results were investigated by descriptive analysis, reliability analysis,
exploratory factor analysis, correlation analysis, and regression analysis. The research discloses
a significant finding: all seven factors including Perceived Price, Perceived Quality, Brand
Consciousness, Fashion Consciousness, Hedonic Shopping Value, Store Environment, and Sales
Promotion have positive influence on millennials‘ purchase intention towards fast fashion
products. The research contributes to the field of fast fashion industry by highlighting the
remarkableness of these factors which linked to some particular characteristics of Millennials
generation.
MY0004
17:00-17:15
Honour Killing in Pakistan: A Case Study of Qandeel Baloch
UMM-E-HABIBA
Quaid-i-Azam University, Pakistan
Abstract: Honour killing- a form of gender violence is perceived as darker side of culture in
many societies. Usually, religious radicalism or social backwardness is considered basic factor
behind honour killings. However, to analyze underlying causes of such social action; it is
essential to understand the respective cultural context, its diversities or peculiarities where such
incidents occur. The empirical analysis of Qandeel Baloch‘s case study deciphers the cultural
dynamics of female honour killing from the lenses of Pakistan‘s traditional Punjabi society. The
research further highlights that how blend of fast pace social media communication channels
and slow paced social change impacts individuals‘ mutual relationship in a closely-knitted
traditional society.
MY1009
17:15-17:30
Estimation of Beijing Air Quality Index Using Baidu Search Entries
Fengyuan PAN
University College London, UK
Abstract: Protecting the environment while sustaining economic growth is a tough task for
every country in the world, especially for China. China has required major cities to publicise
their Air Pollution Index since 2000 (changed to Air Quality Index in 2012). Since then, the AQI
has become one of the critical indicators for the central government to assess the local
governments' performance. Comparing official AQI data from the US Embassy and 35 Beijing
air quality monitoring stations, result reveals a significant manipulation of AQI data (to just
below the Blue Sky threshold of 100). This research aims to find a way to predict the true AQI
values through search entries in Baidu – the largest search engine in China. This would remove
the need to rely on the data reported by the air quality monitoring stations, which seems to be
unreliable. 73 search entries relating to air pollution and haze were collected from Baidu to run a
LASSO (least absolute shrinkage and selection operator) analysis. To justify the LASSO
analysis and find out the shrinkage factor, cross-validation method was used. After the LASSO
analysis and cross-validation process, 33 predictors remained to predict AQI from search entries
with R2 0.69. These results indicate that search entries can be an alternative way to predict AQI
with 69% prediction accuracy. In addition, due to limited time, there are only 73 search entries
included in the dataset. For future research, a much higher prediction accuracy would be
expected if more than 500 search entries included.
27
MY0029
17:30-17:45
The Characteristics, Performance of EU Bruges Communiqué In Vocational Education &
Training 2020, And Its Implications for Korea
Dagam Jung, Ki Sik Hwang
Dong-A University, South Korea
Abstract: The aim of this paper is to recognize the Characteristics, Performance of EU Bruges
Communiqué in Vocational Education & Training 2020. Over the past six years, how has it been
evaluated? What are the implications of the 2020 program for Korea? On 7 December 2010, the
European adopted the Bruges Communiqué on enhanced European cooperation in VET
(Vocational Education and Training), commonly referred to as the ‗Copenhagen process‘, for
2011-2020. As global competition spreads, those with low or no formal qualifications are
finding it harder to gain employment. Europe also needs a flexible workforce that can respond
to developments in the ‗green economy‘, increased competition and rapid technological change.
To compete in the global market Europe has to be smarter and promote growth in industries
which are sustainable and can adapt to change. To achieve this, Europe needs education and
training systems to respond to the demands of the labor market and learners. The Bruges
Communiqué aims at improving the quality and the attractiveness of VET. As players on the
global education market, national VET systems need to be connected to the wider world in order
to remain up-to-date and competitive. They have to be more capable of attracting learners from
other European and third countries, providing them with education and training as well as
making it easier to recognize their skills. Demographic change and international migration make
these issues even more relevant. Although the European area of education and training is
emerging, we have still not achieved our original objective of removing obstacles to mobility
and we see that the mobility of learners in VET remains low. Better and targeted information
provision and guidance are needed to attract more foreign learners to our VET systems.
June 27, 2018 18:00-20:00 Dinner Banquet
Venue: Café @ Lanson (Ground Floor)
28
Poster Session
CL1021
A Comparative Analysis on Motion Events Encoding by Chinese ESL Learners
Jing Sun, Hye K. Pae
University of Cincinnati, USA
Abstract: Cross-linguistic influences have been well documented in English as a second
language (L2) acquisition. First language (L1) influences on the acquisition of L2 English
verbal phrases are worth more investigation, considering the difficulty of mastering English
post-verbal prepositions, adverbs, and particles for Chinese native speakers. This study
examines how typological characteristics of L1 shape the way Chinese learners encode motion
events and formulate multiword motion verbal phrases in L2 English. Forty-eight college
Chinese and native English speakers‘ elicited writing data were collected and analyzed
quantitatively and qualitatively. Results showed that native speakers of Chinese less frequently
used post-verbal satellites to encode Path of motion in L2 writing than native English speakers.
In addition, three pivotal features in Chinese learners‘ motion verbal phrase structures emerged
for the discussion of instructional implications: underuse, misuse, and confusion. Pedagogical
implications were also provided.
CL0027
Enhancing Chinese EFL Learners‘ Participation in Task-based Language Teaching: A
Design-based Research
Yi Ji
Monash University, Australia
Abstract: This design-based research study implemented and revised TBLT practices to
enhance Chinese EFL learners‘ task participation. One hundred and twenty two students at a
Chinese university participated in this six-week study. Ten students were selected as the focus
participants. Qualitative data collected from interviews, guided journals, class observation and
students‘ sample work disclosed the mismatches between Chinese sociocultural context and
TBLT rationales in terms of learners‘ participation. The Chinese teacher-centered and
textbook-directed teaching style, the big class size of English classes in Chinese universities,
and the traditional teaching method which integrated English and Chinese together, impeded
students‘ task participation in TBLT. The TBLT practices were redesigned in which students
were encouraged to provide corrective feedback to each other, to participate under the clear
division of responsibilities and to actively employ LREs to avoid L1 usage, and the teacher
participated in students‘ task performance as a facilitator by giving some useful feedback. The
revised TBLT generated learners‘ active and efficient participation, attention to tasks and
reduction of their L1 usage. The present study develops a practical guideline about how to
apply a western-based teaching method in the Chinese context effectively. In terms of students,
this study offers insight into what they can do to better perform learning tasks so as to improve
their English competence.
CL1024
Higher Order Character Frequency Distribution in Modern Chinese Texts: Application of Zipf's
Law
Si Xiaolian
Northwest Normal University, China
Abstract: To investigate the distribution of Chinese characters used in modern Chinese written
texts, the higher order character frequency distribution of the Selected Works of Deng Xiaoping
and Ordinary World was researched using Zipf's law. The results show that higher order
frequency characters in modern Chinese written texts are consistent with Zipf‘s law; however,
there are a significant number of low-frequency characters. The higher order character
frequency distributions are satisfactorily consistent with Zipf‘s law. Most of the coefficients of
29
determination (R2) of the fitted straight lines are greater than 0.9, indicating excellent goodness
of fit. Character frequency and higher order character frequency distribution patterns have
important significance for establishing statistics-based computational language models for
modern Chinese.
MY0030
Induced Motion Perceptions in Two-Dimensional and Three-Dimensional Aperture Problems
Guang-Dah Chen, Wei-Chia Hsiao, Yi-Yin Wang, Chih-Wei Lin
National University of Science and Technology, Taiwan
Abstract: The two-dimensional (2D) and three-dimensional (3D) aperture problems are
different forms of display in which moving stripes induce illusory perceptions of motion. From
the viewpoint of visual psychology, this study applied a psychophysical method to determine
the similarities and dissimilarities between the induced motion perceptions caused by the 2D
and 3D aperture problems. The results indicate that for the 3D aperture problem, more time is
required to induce motion perceptions than is required in the 2D aperture problem. The
velocity thresholds of the 2D and 3D aperture problems also revealed that a certain velocity
must be reached if induced motion perceptions are to occur, and the perceived motion in both
cases appears to be toward the aperture edge that has the most terminal points. Generally, the
2D aperture problem is more effective at causing induced motion perception than the 3D
aperture problem.
Listeners’ List Listner 1
Alvina Kullu Sulankey Asia-Pacific International University, Thailand
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City Visit in Kuala Lumpur
8:30
Pick up the guests in the lobby of Ambassador Row Hotel Suites by Lanson Place
9:00
Leave for Malacca
11:00
Malacca and Take a Malacca Boat Tour
12:00
Jonker Street and Lunch (at your own expense)
14:00
Holland Red House, St Paul church, Malacca Palace (including tickets)
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15:00
The Water Mosque
15:30
The Three Temple and Three Well
16:00
Ready to go back to the City
The driver will send back to Ambassador Row Hotel Suites by Lanson Place 18:00
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Upcoming Conferences
2018 8th International Conference on Languages, Literature and Linguistics (ICLLL 2018) will be held in Bali, Indonesia during November 05-07, 2018. ICLLL 2018 aims to bring together researchers, scientists, engineers, and scholar students to exchange and share their experiences, new ideas, and research results about all aspects of Languages, Literature and Linguistics, and discuss the practical challenges encountered and the solutions adopted.
Publication
International Journal of Languages, Literature and Linguistics (IJLLL) ISSN: 2382-6282 Frequency: Quarterly DOI: 10.18178/IJLLL Abstracting/ Indexing: Google Scholar, Engineering & Technology Digital Library, Crossref, Proquest and DOAJ
Topics
Topics of interest for submission include, but are not limited to: New Varieties of English English for Specific Purposes (ESP) Language, Identity and Culture Language and Literature Language and Popular Culture Literature and Film Language and Power
Language and Gender Language and the New Media Language, Culture and Translation New Writings in English Women’s Writings Teaching of Language and Literature Teaching Translation
Submission Methods
1. Email: [email protected] 2. Electronic Submission System: https://cmt3.research.microsoft.com/ICLLL2018
Important Dates
Submission Deadline July 30, 2018
Acceptance Notification August 20, 2018
Registration Deadline September 20, 2018
Conference Date November 05-07, 2018
www.iclll.org
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2018 7th International Conference on Sociality and Humanities (ICOSH 2018) is the main annual research conference aimed at presenting current research being carried out. ICOSH 2018 will be held during December 05-07, 2018 in Dong A University, Da Nang, Vietnam. It is organized by IEDRC and co-organized by Dong A University, Vietnam, which aims to bring together researchers, scientists, engineers, and scholar students to exchange and share their experiences, new ideas, and research results about all aspects of sociality and humanities, and discuss the practical challenges encountered and the solutions adopted.
Publication
International Journal of Social Science and Humanity (IJSSH)
ISSN: 2010-3646
DOI: 10.18178/IJSSH
Abstracting/Indexing: Google Scholar, Engineering & Technology Digital Library, Crossref, Index Copernicus, and ProQuest
Topics
Topics of interest for submission include, but are not limited to: Psychology Public Administration Public Governance Race/Ethnic Studies Social and Organizational Networks Social Complexity Social Computing
Social Network Analysis Social Systems Dynamics Social Work Social-Psychological, Social, Organizational, and Technological Systems Socio-Cognitive-Technological Systems Sociology
Submission Methods
1. Email: [email protected] 2. Electronic Submission System: https://cmt3.research.microsoft.com/ICOSH2018
Important Dates
Submission Deadline August 10, 2018
Acceptance Notification August 30, 2018
Registration Deadline September 20, 2018
Conference Date December 05-07, 2018
www.icosh.org
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2019 6th International Conference on Linguistics, Literature and Arts (ICLLA 2019) will be held in Singapore during January 28-30, 2019.
The Annual International Conference for Linguistics, Literature and Arts aims to bring together researchers, scientists, engineers, and scholar students to exchange and share their experiences, new ideas, and research results about all aspects of Linguistics, Literature and Arts Management, and discuss the practical challenges encountered and the solutions adopted, which will examine the various issues and factors that intervene at the interface of language, literature and arts, not least, the diverse cultural context(s) in which all of these are situated.
Publication
International Journal of Languages, Literature and Linguistics (IJLLL) ISSN: 2382-6282 Frequency: Quarterly DOI: 10.18178/IJLLL Abstracting/ Indexing: Google Scholar, Crossref and Proquest
Topics
Topics of interest for submission include, but are not limited to: Linguistics Applied Linguistics Discourse Analysis Language for Specific Purposes Language Education Language, Literature and Ideology Autonomy in language learning Teaching language skills and elements
Language and Literature Language and Popular Culture Literature and Film Language and Power Language and Gender Language and the New Media Language, Culture and Translation New Writings in English
Submission Methods
1. Email: [email protected] 2. Electronic Submission System: https://cmt3.research.microsoft.com/ICLLA2019
Important Dates
Submission Deadline September 30, 2018
Acceptance Notification October 20, 2018
Registration Deadline November 20, 2018
Conference Date January 28-30, 2019
www.iclla.org
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Note
36
Note
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